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Yahoo! Continues To Test Search Powered Features 
By: Rene LeMerle 2010-08-09 Youd think that Yahoo! would be winding down their investment into search related developments given the Search Alliance finally coming to fruition " BUT youd be wrong! Yahoo! is continuing to test and invest in search powered features, with the goal of leveraging the new Search Alliance and ensuring the Bing integration is generating the best experience for their users.
Yahoo! is continuing to test and invest in search powered features, with the goal of leveraging the new Search Alliance and ensuring the Bing integration is generating the best experience for their users.
One of the features that are already generating positive results for the former search titan is Trending Now lists " which provide users easy access to searches generating the greatest buzz.
Yahoo! is also working on some new News based search features. The screen shot below highlights testing of how related information will be integrated into news posts.
So while the search results might be coming from elsewhere, Yahoo! is very much committed to ensuring that theyre integrated in the most engaging way " its all about holding their market share!
About the Author: Rene is the marketing manager of ineedhits.com - a global search engine marketing company. He also leads the marketing for Gooruze.com - a web 2.0 style community for online and digital marketers. Rene has been in the industry since 1997 with much of that time spent helping businesses embrace the best of the internet and digital world. |
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