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Yahoo CEO Sees Trouble Headed For Google
By: Matthew Elshaw 2010-05-04 Yahoos CEO Carol Bartz has come out and criticized Googles business strategy in a recent interview with BBC news. Bartz said that Google is going to have a problem because they are only known for search when discussing Yahoos large network of sites and diversified brand image.
Heres the unedited quote from BBC News,
Its certainly a bizarre statement to make, especially when you consider Googles had a huge amount of growth over the last year alone, with their share price rising over 35%. Not only that, but they are also doing many things outside of search, such as YouTube, Google Chrome and their Android mobile platform. According to analysts like Neilsen and Hitwise, Yahoo is consistently ranked as one of the 5 largest sites on the internet. My guess is that Bartz made the comments to fend off questions about Yahoos core business strategy and brand image across their huge number of web properties. Theres hasnt been any response from Google in relation to the comments, but let us know what you think via the comments below! CommentsAbout the Author: Matt is a marketing professional at ineedhits.com, an international search marketing firm. Matt's passion for online marketing began at university and has proved invaluable in steering product development and marketing initiatives at the company. Matt is a regular contributor to the ineedhits search marketing blog. |
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