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Google Moves Closer To Real Time Search With Caffeine Data Center 
By: Frank Reed 2009-11-10 Since August Google has been experimenting with and testing its new Caffeine project for improving the indexing ability of the search giant. As Andy reported in August, there is a real shift to moving toward real time (read social media) results in this new environment. 
Matt Cutts had said in an interview with WebProNews back at SES in San Jose (August 2009) that this update was along the lines, in terms if significance, of the Big Daddy update of late 2005 / early 2006. So this is no small potatoes move by any means and of course Matt played down any coincidence that this just so happened to occur after the bingahoo announcement. Personally, I could care less about whether Google is responding to the threat of a competitor. In fact, I find that healthy considering that Google could be resting on their laurels and saying that they can't be touched. Instead, they are working to make sure they can't actually be touched. That's just good business. So has anyone had any direct experience with the new caffeinated motor on Google? If so tell us what you think. We're up already and have had enough coffee to pay attention. Comments View All Articles by Frank Reed About the Author: Frank Reed's blog Frank Thinking About Internet Marketing provides practical advice and insight for Internet marketers from local SMB's to Fortune 500's. Frank provides Internet marketing services through FT Internet Marketing, Inc. In addition, Frank is a regular contributor to Andy Beal's Marketing Pilgrim and Mike Moran's Biznology blogs. |
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