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More Negatives For Yahoo: Reduced Severance
By: Jordan McCollum 2008-12-12 Just a day after their massive layoffs began, Yahoos in the news again"and again, its not really the kind of story you want about your company. This time, Yahoo has reduced their severance stipulation for a merger or takeover, removing a possible barrier to acquisition. According to the AP, the new plan will make it significantly more difficult for any employees laid off...
...after a merger to receive the generous severance packages that were guaranteed to all of its then-14,000 employees while Microsoft was vying for the company:
The changes come as an attempt to settle a shareholder lawsuit (this one?) alleging that the severance plan was a poison pill specifically calculated to prevent a Microsoft buyout"a claim Carl Icahn bandied about liberally at the beginning of June. The changes take effect immediately. However, if a settlement in the lawsuit against Yahoo isnt approved in the next 90 days, the changes to the severance plan automatically revert. Naturally, Yahoo maintains that the changes arent an effort to attract a buyer for some or all of the company, and Microsoft maintains that theyre no longer interested. But what do you think"will this pave the way for a new deal? CommentsTag: Yahoo, Layoffs, SEO Add to Del.icio.us | Digg | Reddit | Furl Have a bookmark! - About the Author: Jordan McCollum is a staff writer for the popular marketing blog Marketing Pilgrim. She has worked in search engine optimization with clients including 3M, Little Giant Ladders and ADP. After graduating from Brigham Young University, Jordan joined the SEO copywriting team at the Internet marketing firm 10x Marketing. After 10x closed its doors in December 2006, Jordan became a freelance writer and Internet marketing consultant specializing in SEO. She also has extensive experience with web analytics, conversion rate enhancement and e-mail marketing. |
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