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Yahoo Web Analytics Officially Launches 
By: Manoj Jasra 2008-10-09 We wrote about a potential Yahoo Analytics service being released however that never really made it to fruition until Yahoo acquired IndexTools earlier this year. Today Dennis Mortensen, Director of Data Insights at Yahoo posted his blog that IndexTools is now officially: "Yahoo Web Analytics."
Major changes include a complete re-branding from IndexTools to Yahoo Web Analytics, enhancements to the tool, a new website and some increased scalability. Yahoo Web Analytics also includes single sign on so you can access the rest of the Yahoo tools without having to re-enter your credentials. I am glad I still have access because and can't wait to test drive the new Yahoo Web Analytics.
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Tag: Yahoo, Analytics, SEO Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Manoj Jasra is an online marketing veteran of almost 10 years who specializes in analytics, social/search strategy and mobile marketing. Manoj is currently a Sr. Strategist at one of Canada's largest Telecommunications Companies, Shaw Communications Inc., where he leads Social Media, SEO, PPC and Web Analytics strategies. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients. Manoj is a Professional Speaker having participated at events such as Emetrics, Web Analytics Xchange, WebTrends' Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He authors Web Analytics World (a top 100 Online Marketing Blog) and consults through his firm Jasra Inc. |
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