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Google's AdWords URLs Doing Somersaults! Another 'Test' In Progress?

By: Navneet Kaushal
2008-04-28

These days, it seems that Google has become more of a 'Chemistry' oriented company. Especially, due their frequent 'Trial & Error' methodology while performing tests its SERPs (Search Engine Result Pages). There is a change that has been reported in Google AdWord advertisements.

Google's AdWords URLs Doing Somersaults
Google's AdWords URLs Doing Somersaults
According to Get Elastic, the display URLs in AdWord advertisements are showing above the advertisement, instead of being shown below, where they usually are. In some cases, the As Copy is being displayed alongside the URLs, meaning they are being displayed on the same line.

Google

Google

There are other changes that are being credited to a possible Google testing of new format paid searches and organic searches as well. This peculation has stemmed from the fact that most advertisements' text has increased in size.

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About the Author:
Nav is the founder and CEO of PageTraffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals.

Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the "Best Articles" section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here.


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