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Ask.com To Become Women's Site 
By: Philipp Lenssen 2008-03-05 This sounds like an April Fools joke, but the source is Associated Press, via San Francisco Chronicle: In a dramatic about-face, Ask.com is abandoning its effort to outshine Internet search leader Google Inc. and will instead focus on a narrower market consisting of married women looking for help managing their lives.
According to the article, Ask will now focus on finding answers to questions about recipes, hobbies, childrens homework and more, especially when asked by women in southern and midwestern US. At the same time, about 40 employees will be laid off. Looks like at the moment, there are only 3 serious search engines left in the market " Google, Yahoo and MSN/ Live (though it wouldnt surprise me too much if Live.com would narrow its focus too one of these days, perhaps becoming a mens health tips, dating or sports results site). CommentsTag: Ask Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Philipp Lenssen from Germany, author of Google Apps Hacks, shares his views & news on the search industry in the daily Google Blogoscoped. |
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