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KinderStart.com Loses PageRank So Sues Google
By Andy Beal
Expert Author
Article Date: 2006-03-18
KinderStart.com should take the money they're going to waste on suing Google and spend it on AdWords instead.
If they think they're going to win their lawsuit that alleges Google's removal of their PageRank is unlawful, they should get some advice from SearchKing first.
That being said, one aspect intrigues me...
KinderStart's lawsuit alleges Google's policing efforts have penalized Web sites that have done nothing wrong. To make matters worse, the suit alleges the banished sites can't determine how they can restore their standings because the company doesn't explain its actions.
I do think there should be a clearer way for penalized sites to address why Google has stripped their PageRank. It wouldn't hurt Google to provide them with a list of why they were penalized. Matt Cutts already does this over at his blog, so surely it could be expanded for everyone.
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Technorati: KinderStart.com, Google
About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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