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How The Other Half Search
By Andy Beal
Expert Author
Article Date: 2006-03-16
MarketingVOX has details of a new report from the Luxury Institute which outlines how the rich use the web.
On average, wealthy Americans use the internet seven days a week for an average of 3.2 hours per day...51 percent of wealthy consumers tell the Luxury Institute that they use the web to research products and services, and 43 percent say they "occasionally" or "frequently" buy products and services online.
Search and banner-ads appear to be the best way to attract them.
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About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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