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Search Landscape Statistics
By Andy Beal
Expert Author
Article Date: 2006-02-27
Here's the most interesting stats pulled from SEJ's coverage of "The Search Landscape" session at SES.
* 24% of clicks on Google go to AdWords.
* 20% of search conversions happen during first session, 33% occured 5-8 weeks later.
* Google driving 11.1% of shopping/classified traffic, Yahoo ~5%, MSN<1%.
About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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