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Yahoo News Tests Trackbacks, Enhancements
By Steve Rubel
Expert Author
Article Date: 2006-01-31
Yahoo News is gearing up to implement trackbacks.
When I blogged this last story using ecto, it automatically discovered this trackback URL. More details can be found on the Yahoo News Sandbox blog. In addition, they are also rolling out new personalization and keyword highlighting features. You can demo all the new goodies on this Yahoo News! Sandbox site.
About the Author:
Steve Rubel is a PR strategist with nearly 15 years of public relations, marketing, journalism and communications experience. He currently serves as Vice President, Client Services at CooperKatz & Company, a mid-size PR firm in midtown New York City. Rubel evangelizes the application of Weblogs and RSS in traditional public relations campaigns.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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