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Yahoo Content To Be Google's Footstool
By Andy Beal
Expert Author
Article Date: 2006-01-24
Even if you were content to be #2 in the search space, would you actually admit it? Well, that's exactly what Yahoo just did.
 "We don't think it's reasonable to assume we're going to gain a lot of share from Google," Chief Financial Officer Susan Decker said in an interview. "It's not our goal to be No. 1 in Internet search. We would be very happy to maintain our market share."
What in the world? Why not just sign the deed to your market share and hand it directly to Google? If I were at Microsoft or Ask Jeeves, I'd get someone in front of a reporter today and let them know that they are still in the race and are more than happy to help Yahoo find its way to the bench.
Via Rubel.
About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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