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Google Launches Blog Comments Firefox Extension
By Steve Rubel
Expert Author
Article Date: 2005-12-15
Google has launched a new Blogger Web Comments Firefox extension that shows surfers what bloggers are saying about any page they're viewing in their browser.
The results come from the Google Blog Search engine. Now imagine they build this functionality into the popular Google Toolbar. This will be scarier to marketers than Wikipedia. Here's what the Extension does to the Dell.com page. Note right hand corner and the splogs that continue to clutter Google's results.
About the Author: Steve Rubel is a PR strategist with nearly 15 years of public relations, marketing, journalism and communications experience. He currently serves as Vice President, Client Services at CooperKatz & Company, a mid-size PR firm in midtown New York City. Rubel evangelizes the application of Weblogs and RSS in traditional public relations campaigns.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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