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Adwords Used To Explain Bush Google Bombing

By Steve Rubel
Expert Author
Article Date: 2005-11-10

WCBSTV.com reports that President Bush has again been Google Bombed. A simple trick that takes advantage of the way Google ranks web pages ...

... has resulted in the word "failure" linking to President Bush's biography on the White House website. What's interesting here, however, is that Google is running an Adwords ad that points to this explanation on their corporate blog.

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About the Author:
Steve Rubel is a PR strategist with nearly 15 years of public relations, marketing, journalism and communications experience. He currently serves as Vice President, Client Services at CooperKatz & Company, a mid-size PR firm in midtown New York City. Rubel evangelizes the application of Weblogs and RSS in traditional public relations campaigns.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.



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