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When Will Search Engines Integrate Acquisitions?

By Andy Beal
Expert Author
Article Date: 2005-02-09

Gary Stein asks a valid question. When will the search engines start integrating all of their acquisitions with their search engine ...

They're busy snapping-up hot technology, but are slow to actually disperse the benefits to users.

From Jupiterresearch:

"The bottom line is that these companies all have a great collection of services.

But a collection is not that big of a deal, at least not to consumers. It sort of makes me think of a guy who buys a killer plasma television, a DVD player, surround sound and monster cables....and leaves everything is a separate room. What you want to see is to have that guy integrate it all together into one, great thing: a home theater where you can watch the Die Hard Trilogy."


As Budweiser puts it..."True".

About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.



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