|
|
Scoble On The NoFollow Tag
By Andy Beal
Expert Author
Article Date: 2005-01-31
Scoble - one of the few guys who you simply don't need to mention his first name, everyone know who you are talking about ...
argues in favor of the "nofollow" tag while some claim they are entitled to the "search engine juice".
Harms the connections? Huh? It makes them STRONGER. Why? Because now I can link to things that don't deserve the search engine juice.
I'm all for it. I've already used it to link to a site, that I didn't want to share the "juice" with.
Scoble ends with ...
There's an interesting theme on all the "anti-nofollow" posts I've seen (and I've read dozens). They all assume they are entitled to search engine juice. Well, I don't believe in that as an entitlement. I believe a link is earned, not given automatically.
About the Author:
Andy Beal is President & CEO of Fortune Interactive a full-service interactive marketing agency specializing in search marketing and blog marketing. Considered one of the world's most respected interactive and search engine marketing experts, Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
|
|
