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Microsoft Tries To Boost MSN Web Searches
By MercuryNews.com
News Source
Article Date: 2003-04-03
Microsoft Corp. is searching for a larger role in the area of Web searches, planning to upgrade its MSN site and sparking speculation that it might assume the lucrative paid-search functions now handled by its partner Overture Services Inc.
But some believe Microsoft ultimately will develop its own service and charge companies for placing them high atop the results of searches. Microsoft currently contracts with Overture to provide these so-called "paid search listings."
Click below to read this article at the BusinessWeek website:
http://www.bayarea.com/mld/mercurynews/
About the Author:
MercuryNews.com is the region's largest news and information Web site. We cover the entire Bay Area, ranging from Gilroy and Santa Cruz in the south to San Francisco in the north. On our site you can find the complete edition of the San Jose Mercury News, plus feature content from other local sources and the Bay Area's best news, entertainment, sports, business, health, travel, and home information. We're also home to the Bay Area's largest classified section online, teaming with CareerBuilder and Cars.com to bring you access to a robust database of local ads and information. Thanks for visiting us -- please come back often.
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