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Google's Offspring: Taking Baby Steps
By BusinessWeek Online
News Source
Article Date: 2003-03-19
Its Froogle shopping site and Google News news-gathering site are nowhere near the category killers that the search site is. When it comes to navigating the Internet, Google's search engine has few peers, thanks to its speed and its superior ability to select the links that most closely match the keywords you want. In the blink of an eye,
Google.com has vaulted to the fourth-most visited Web site on the Internet, trailing only mammoth portals AOL, Yahoo! and Microsoft's MSN. Now, the privately held company is expanding its search offerings into key niches, particularly online shopping and news, with highly touted new products Google News (news.google.com) and Froogle (www.froogle.com).
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http://www.businessweek.com/technology/
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BusinessWeek’s award-winning Web site www.businessweek.com provides users with daily perspective, unique insights, breaking news, and in-depth analysis of the latest trends in the business world. With continuous coverage of today’s business issues, BusinessWeek Online is the leading full-service Web site for senior-level executives.
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