Adele Nasr, Director of Marketing at 3 Day Blinds recently did a promotional video with the Google Adwords team to illustrate how they effectively drove phone leads using Adwords. What’s interesting is that the company is driving phone calls rather than clicks which are in turn driving in-home appointments which […]
According to Google Webmaster Trends Analyst Gary Illyes, Google is planning to rank mobile site speed separately from desktop. This means that if your mobile site loads quick and the desktop version of your site is slow you will rank better for the same query in a search done on […]
It’s nothing new for Google to try to get webmasters to stop focusing on getting links to help their search rankings. Buying links has long been a major no-no, and has hurt plenty of sites over the years as Google catches on and penalizes them in search results.
Google launched a new tool today called ‘Test My Site” at testmysite.thinkwithgoogle.com. The tool helps you find out how well your site works across mobile and desktop devices, but its primary purpose is to make the mobile web experience faster. The new tool is part of the ‘think with Google‘ […]
Google is taking on Apple’s iPhone with a new feature called ‘Find Your Phone‘. It is a new feature of Google’s ‘My Account‘ hub, which was launched a year ago today. My Account puts all of your privacy and security tools in one spot and can be accessed on any […]
Google has launched ‘Property Sets’ within their Search Console allowing webmasters to combine apps and sites within a single group in order to monitor overall clicks and impressions within a single report. It will be rolling out to all users over the next couple of days. This is a great […]
For much of last year, Google suggested that a new Penguin update would likely hit before the end of 2015. That never happened, and it became apparent that it was pretty much ready, but they wanted to put it off until after the holidays. It has since become apparent that […]
Businesses and digital marketers have made good use of the power of mobile to make 2015 a great year for SEO. Along with reviewing the changes, it is crucial for them to understand the trends and shifts expected in 2016. Here is an insightful infographic by CJG Digital Marketing on […]