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Final 2008 Google SERP Shuffle Reports

By: Rene LeMerle
2008-12-05



As we draw closer to the end of 2008, the forums are alive with discussions on what could be the last shuffle of the Google SERPs for the year.

Our trusty webmasterworld forums have mixed reports coming out regarding Google SERP observations. Some webmasters feel that it's all fairly quiet post the Thanksgiving day weekend, while others are reporting the activity as "crazy".

One of the forum members has noted dramatic fluctuations in ranking. Some of his newer sites are moving from outside the first 1000 results, up to top 10 positions for just 12 hours, and then back outside the top 1000, then back up again.

Here are some of the other comments coming out of the discussion:

"looks like they're playing with the strength of the bond between index and inner pages again to me"

"My site is 6 months old and is starting to show up in the top 20. When I check the google dance tool in most data centers it shows top 10 for 2 keywords and bouncing around this month."

"I've been pinned to #1 for my niche for a long time. Recently I yo-yo'ed but then settled down to #2 on my main term but was still number 1 on the secondary stuff. Now I'm seeing my slipping to #2 on secondary terms as well."
To get a full run down on discussions around Google's last SERP shuffle for 2008, visit the webmasterworld forums.

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About the Author:
Rene is the marketing manager of ineedhits.com - a global search engine marketing company. He also leads the marketing for Gooruze.com - a web 2.0 style community for online and digital marketers. Rene has been in the industry since 1997 with much of that time spent helping businesses embrace the best of the internet and digital world.


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