Google Approaching 70 Market Share

Google accounted for 69.17 percent of all U.S. searches in the four weeks ending June 28, 2008, Hitwise announced today. Yahoo! Search, MSN Search and Ask.com each received 19.62, 5.46 and 4.17 percent respectively. The remaining 42 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.70 percent of U.S. searches.

Percentage of U.S.Searches Among Leading Search Engine Providers
Domain	June-08	May-08	June-07
www.google.com	69.17%	68.29%	63.92%
search.yahoo.com	19.62%	19.95%	21.31%
search.msn.com	5.46%*	5.89%*	9.85%*
www.ask.com	4.17%	4.23%	3.42%
Note: Data is based on four week rolling periods (ending 6/28/08, 5/31/08, 6/30/07 from the Hitwise sample of 10 million U.S. Internet users. * - includes executed searches on Live.com and MSN Search but does not include searches on Club.Live.com.
Source: Hitwise

In the U.K. market, Google search properties (Google.co.uk and Google.com) accounted for 87 percent of all UK searches in June 2008 representing a 10 percent increase compared to June 2007. Yahoo! search properties accounted for 4.00 percent of UK searches in June 2008, a 2 percent increase compared to April 2008. MSN search properties accounted for 3.72 percent and Ask search properties accounted for 3.07 percent of searches. MSN increased two percent compared to April 2008 and Ask increased 6 percent. In the Australia market, Google search accounted for 88 percent of all AU searches in June 2008 representing a 12 percent increase compared to June 2007. MSN search accounted for 7 percent and Yahoo! search accounted for 4.00 percent of AU searches in June 2008.

Comments

Tag: Google, Hitwise

Add to

Del.icio.us |

Digg |

Reddit |

Furl

Have a bookmark! -

About the Author:
Manoj Jasra is a well respected search marketing veteran having been in the industry since 2002. Manoj currently serves as a Sr. Analyst on the web solutions team at Shaw Communications Inc. Manoj's role primarily consists of providing SEO/PPC and Web Analytics strategies in addition to business insight on Shaw's web properties. Previously, Manoj held the role of Director of Technology at Enquiro Search Solutions where he oversaw Enquiro's product development for search marketing solutions and acted as the lead on both SEO Training and Enquiro's Web Analytics approach. Check out Manoj's well read blog, Web Analytics World, which focuses on his insight in Search Marketing, Mobile, Technology and of course, Web Analytics. You can contact Manoj at manoj.jasra@gmail.com