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Google Attacks Verizon Over Secret FCC Lobbying 
By: Jordan McCollum 2007-10-09 Back in July, Google made waves (and headlines) with the wireless spectrum bid/bluff. The FCC would eventually agree to most of their open access demands. And now Googles back in the thick of wireless spectrum battles/headlines. Last week in a Google Public Policy Blog post, they assert that Verizon has been secretly lobbying the FCC for control of the wireless airwaves to be released early next year. They claim that this lobbying is the reason why FCC Chairman Kevin Martin is seeking to repeal the open access concessions they made in July. Prior to the blog post, Google also filed an ex parte presentation to the FCC with the same allegations. Verizon denies that they have lobbied the FCC. However, they have sued the FCC, as we mentioned last month, in an effort to overturn the same open-access bans. Secret lobbying or an open lawsuit could have prompted the chairmans reaction. Secretly lobbying the FCC, especially when you obviously have a business interest in the matter, is unethical and illegal. Its possible that Google has caught Verizon in a major gaffe"but its also possible that Google is simply perturbed that Verizon is attempting to circumvent the regulations they were so careful to construct. If its the latter, then its Google committing the major gaffe. Comments Tag: Google, Verizon, FCC Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Jordan McCollum is a staff writer for the popular marketing blog Marketing Pilgrim. She has worked in search engine optimization with clients including 3M, Little Giant Ladders and ADP. After graduating from Brigham Young University, Jordan joined the SEO copywriting team at the Internet marketing firm 10x Marketing. After 10x closed its doors in December 2006, Jordan became a freelance writer and Internet marketing consultant specializing in SEO. She also has extensive experience with web analytics, conversion rate enhancement and e-mail marketing. |
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