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New Google News Publishing Deal - Stealing Traffic & Revenue?
By: Rene LeMerle 2007-09-04 Google News has commenced publishing full news stories from four major news agencies - a move that is likely to take traffic and revenue away from other online news sources. The new deal will see content from Britain's Press Association, The Associated Press, Canadian Press and Agence France-Presse, published on Google pages as they don't have their own websites. Along side the announcement of the deal, Google has discussed the implementation of the "duplicate detection" process, which aims to give more value to original news content providers. According to the release post by Business Product Manager Josh Cohen:
Duplicate detection means we'll be able to display a better variety of sources with less duplication. Instead of 20 "different" articles (which actually used the exact same content), we'll show the definitive original copy and give credit to the original journalist." At this stage, Google hasn't implemented any advertising next to the articles, but many suggest it's only a matter of time before the search giant monetizes such valuable news content. Expect to see a backlash as newswire websites, that are paying for content, see a drop in traffic and start the cries that "Google is stealing their revenue". Comments Tag: Google Add to Del.icio.us | Digg | Reddit | Furl Have a bookmark! - ![]() View All Articles by Rene LeMerle About the Author: Rene is the marketing manager of ineedhits.com - a leading small business search marketing firm with over 10 years of experience. Rene has over 8 years of marketing experience with much of that time spent helping businesses embrace the best of the internet. http://www.ineedhits.com/free-tools/blog/search-engine-marketing-blog.aspx | |||||||||||||
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