Are The Search Kings Now Immortal? Do you have a search site? Submit it free to the internet's best search industry directory. » Click Here Search Engines Google, Yahoo, MSN... Search Marketing Marketing, Budget, Planning... Pay Per Click Bid, Price, Quality... SEO Companies Optimization, Manage, Company... SEO Tools Track, Search, Create... Analytics Statistics, Counter... » Submit your site for FREE « More... Get Your Site Submitted for Free in the World's Largest B2B Directory! Email Address: * URL: * *Indicates Mandatory Field Terms & Conditions Titan Quest Forum Nintendo Wii Graphics Forum Halo 3 Forum Mac Software By: Jason Lee Miller 2006-07-25 If one were thinking of debuting a full-web US-based search engine today, they'd better have an astounding product. The top five placeholders in the search industry seem not only impenetrable, but growing in search share. Nielsen//Netrating's report for June is more of the same. According to the report, Google has nearly reached the 50 percent mark in the U.S., more than doubling Yahoo!'s command, and quintupling MSN. Add Google-powered AOL search, which is in fourth place, and that means that Google rules the search world with 56.3 percent of queries. With AOL searches, that translates to over 3 billion queries handled. Past the top six, which includes Ask.com and Ask-owned MyWay with a combined 4.5 percent search share, and the situation looks bleak. Netscape, Dogpile, iWon, and Earthlink all have dropped rather than gained, and have dropped by significant numbers. Each controls half percent or less of searches. Each has declined in search share more than a quarter. Is that it then? Is the search market set in stone? We've come a long way from the phone-book style Internet directory (remember those?) when search was wide open to the most talented players. Even if Google lost its number one position, would it be possible for any new search engine to break the top three? The top five? Provider Searches (000) YOY Share of Growth Searches 1. Google Search 2,671,048 31% 49.4% 2. Yahoo! Search 1,243,621 29% 23.0% 3. MSN Search 555,638 3% 10.3% 4. AOL Search 371,446 3.6% 6.9% 5. Ask.com Search 125,588 66% 2.3% 6. My Way Search 118,864 51% 2.2% 7. Netscape Search 25,815 -36% 0.5% 8. Dogpile.com Search 24,884 -29% 0.5% 9. iWon Search 24,759 -42% 0.5% 10. EarthLink Search 24,335 -28% 0.4% Source: Nielsen//Netratings Discuss this article with your fellow WebPros at WebProWorld. --- Search bookmark! - About the Author: Jason Lee Miller is a writer covering e-business, search, Internet trends and development.

SearchNewz is an iEntry, Inc. ® publication © 1998-2008 All Rights Reserved. Privacy Policy - Legal - Sitemap - Contact Us - RSS Feeds - Newsletter Signup