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What Is The True Value Of Top Ranking?
By: Courtney Mills 2010-06-01 If you ever needed convincing of the value of a top Google listing for your business, then recent study will have you believing. Online ad network, Chitika recently held a study... ... to determine how much the top Google listing is worth. The answer? Double that of the number 2 listing! The study took a sample of the traffic coming into the Chitika advertising network from Google and broke it down by Google results placement. The top spot gave 34.35% of traffic, while the number 2 spot on drove 16.96%. The graph below outlines the percentage of traffic generated for the top 20 Google listings.
Chitika research director Daniel Ruby shared his thoughts on the findings:
That shows the value is ensuring your website gets a top Google ranking. But what was most interesting is that the biggest jump in traffic percentage, which shows the value of being on page one. Pages ranked in the #10 spot " at the bottom of page one " got 143% more traffic than pages in the #11 spot, at the top of page two. So if its time to get your business listed in Googles top spot, then we can help with a range of guaranteed SEO programs. CommentsAbout the Author: Courtney is an online marketing specialist at ineedhits - a leading search engine marketing firm with over 11 years experience. Courtney has been living and breathing marketing for over 2 years and specializes in web and permission email marketing and providing news and opinion to online marketing communities. |
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