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Google Tells What Is "Near You Now" 
By: Frank Reed 2010-01-08 Whats with Google and their constant upgrades and innovations? What is it with these guys? You would think that they are trying to improve and stuff. The latest, and personally... ... I think one of the coolest, service introductions is the Near You Now feature on Google.com for mobile. Its pretty simple. Your location is known by Google (if you allow it of course) so it simply tells you what is near you now with regard to restaurants, local services (i.e. animal hospitals, dentists, drugstores, gyms, parking lots etc), coffee shops, lodging, shopping and a lot more. Googles blog tells us a bit more: Near me now was designed to address two user problems. First, we wanted to make it fast and easy to find out more about a place in your immediate vicinity, whether youre standing right in front of a business or if its just a short walk away. Second, we wanted to make searching for popular categories of nearby places really simple. Imagine that you emerge from the subway station and you want to grab a coffee, but you dont see a coffee shop around you. You can simply search for all nearby coffee shops by using Near me now. To search other categories of places not shown, Browse more categories provides access to our local search product with more category choices." Pretty slick. Watch out other local apps like Yelp. This one really works although I cant figure out why my location keeps coming up with Chinese characters but Ill survive (neither me or my iPod have been to China unless thats where it was born?). Anyway, Near me now is currently available in the US for iPhone (OS 3.x) or Android-powered devices with version 2.0.1 or later. While this video demo is one of the cheesiest ever, it does show how the service works. Try to ignore the music, I dare you. Comments Tag: Google Mobile Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Frank Reed's blog Frank Thinking About Internet Marketing provides practical advice and insight for Internet marketers from local SMB's to Fortune 500's. Frank provides Internet marketing services through FT Internet Marketing, Inc. In addition, Frank is a regular contributor to Andy Beal's Marketing Pilgrim and Mike Moran's Biznology blogs. |
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