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Google Adds Page Speed Report Ahead Of New Ranking Factor 
By: Matthew Elshaw 2009-12-07 A few weeks ago we reported that Google may be adding page loading speed as a ranking factor in 2010. They have now taken this a step further by adding a... ...page speed report to their set of free webmaster tools. To access the data, visit the labs section of your Google webmaster account and click on the site performance tab. Youll now have a summary on the following: • How long your webpage takes to load • A graphical history of your websites speed over the past few months • How your load time compares to other sites • Steps you can take to speed up individual pages Heres a screenshot of the tool from Googles blog post: 
Google says that the load time data comes from information sent by users of your site who have installed the Google toolbar and opted-in to enhanced features. This means its representative of a global average of real users, which is better than using a spider or robot to gather the data. Aside from giving your site a little ranking boost, optimizing your page load times can improve customer satisfaction, clicks and even revenue. If you want to learn some other ways to speed up your site, take a read of our post from last week. Comments Tag: Google Page Speed Report Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Matt is a marketing professional at ineedhits.com, an international search marketing firm. Matt's passion for online marketing began at university and has proved invaluable in steering product development and marketing initiatives at the company. Matt is a regular contributor to the ineedhits search marketing blog. |
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