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Business Location And Photo For Google Street View

By: Scott Clark
2009-08-28

Google has finally connected Google Local Business Center and Street View to help people identify businesses by location and photograph. This is just...

...another step along the way to full augmented reality using digital compass, GPS and camera applications.   This, combined with the new Picassa photographs on Street View (cool as hell) and well finally start to be able to make accurate plans for our bricks-and-mortar business visits before driving there.   We can look at the restaurants interior, see the smiling staff, photos from the menu, etc.   A Photosynth-like zoomable image could let us choose a table we like, or see the outdoor patio in near-3-d realism, all from our desktop or mobile phone.

I can see this as a huge opportunity for tourist towns as more people plan their trips online than ever.  Rental beach houses, for example, are notoriously hard to learn about from owner-provided photographs.  Those doing a good job on Google will have an advantage.  Even here in Kentucky, where tourism is a big deal too, horse farms, distilleries and vineyards could make a good impression through this method.

So, when will Google begin showing ads for the business with the street view? When will I, as a competitor be able to purchase ads when the competitors facade is front and center on someones iPhone, Car Navigation, or Android Phone? Its not far away.

So if you want to put your best foot forward, you need to get yourself a good camera, find a sunny day, and get clickin

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About the Author:
Scott Clark is an independent consultant who started working in Internet Marketing in 1994 while in the Silicon Valley. Currently he works with organic and paid search optimization (SEO/SEM), social media marketing (SMM), local web marketing, split and multivariate testing of website offers, and integrated marketing activities. He has grown several successful web businesses on his own as well. Scott holds a Bachelors Degree in Computer Science and Mathematics from Southern Illinois University and is an accredited Google Adwords Professional, a Yahoo! Small Business Partner, a Yahoo! Search Marketing Ambassador. He and his family live in beautiful Lexington, KY. Scott can be found online at http://www.buzzmaven.com.


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