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Google Analytics And WebTrends 9
By: Andy Beal 2009-08-05 When Google decided to enter the web analytics space, fear spread throughout the industry at the thought of a challenger that offered... ...a pretty comprehensive package"for free, no less! Well, after the initial trembling of the knees, web analytics companies re-grouped and came out swinging. The latest development comes from WebTrends, which appears to have finished a considerable upgrade to its user interface. In fact, Douglas Karr"who provides the screenshots below"sums it up nicely:
Karr has a number of screenshots on his site, but here are a couple that jumped out to me. RSS Overlays Want to know how your social media efforts are directly helping your corporate web traffic? A new RSS overlay lets you match your activities with your traffic spikes:
And, how about having someone actually interpret all of those numbers for you? Instead of paying for a web analyst with a PhD, WebTrends will convert the data to something you can actually understand! Plain English!
Throw in iPhone compatibility and the new WebTrends interface certainly looks like a winner. What do you think? Whos tried the new interface? CommentsTag: Google, Analytics, SEO Add to Del.icio.us | Digg | Reddit | Furl Have a bookmark! -
About the Author: Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com. |
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