...shuttered the beta in February.

But Yahoo has been a little slow on this front. Although they acquired analytics company IndexTools just over a year ago, and rumor has it Yahoos version is better than Googles, they still have yet to offer it to the general public.

But last week, that started to change. Yahoo! Web Analytics will be available to Yahoo advertisers:

If youre an advertiser in need of some serious analytics, youve probably been watching for our Yahoo! Web Analytics enterprise tool"and youll be glad to know that its now available for free to search and display advertisers supported by a Yahoo! account team.

In February, an independent report from CMS Watch reported that Yahoo Analytics was better than Google Analytics (okay, so I guess it was more than a rumor). Yahoo highlight some of the features that are unique to Yahoos offering:

Yahoo! Web Analytics offers user insight that youre not likely to find in other free analytics tools, including demographic and behavioral insight on your website visitors, near-real-time reporting, and visibility into as many as 50 different types of actions that take place on your site.

Whos going to sign up, and what do you expect from Yahoo? Is there a full public rollout on the way?

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