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AdSense Video Ads Closed, Recession
By: Andy Beal 2009-03-31 Up until this point, our talk of Google being a one-trick pony was muted by the fact that the services shut down were not core to either AdWords or AdSense. Now we learn from Google that AdSense video ad units are being retired at the end of April.
What to make of this? On the one hand, we see Google taking measures to remove anything thats not realizing revenue"a smart move in these tough times. On the other hand, it makes you wonder just how bloated has Google become? If ad units within Googles core AdSense offering are sucking-wind, then how many other areas of Googles business are nothing more than a drain on the companys profits? Ben Bernanke"and the rest of us"might want to add Google to its list of indexes that indicate whether were still in a recession or not. All the while Google cuts the chaff from the wheat, we know were still in trouble. Once Google starts announcing new revenue channels"or starts making acquisitions again"well know the light is at the end of the tunnel. CommentsTag: Google, AdSense, SEO Add to Del.icio.us | Digg | Reddit | Furl Have a bookmark! -
About the Author: Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com. |
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