DMCA Takedown Notices Abused

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DMCA Takedown Notices Abused

By: Andy Beal
2009-03-18

New Zealand could soon have its own version of the DMCA, something Google is trying to block. In its filing to Kiwi regulators, Google...

... reveals just how widely DMCA takedown notices are abused:

In its submission, Google notes that more than half (57%) of the takedown notices it has received under the US Digital Millennium Copyright Act 1998, were sent by business targeting competitors and over one third (37%) of notices were not valid copyright claims.

Wow! I knew there were some crafty SEOs out there, but more than half of all DMCA takedown notices were an attempt to scuttle a rival company? Who knew?

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Tag: Google, DMCA, SEO

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.

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