iEntry 10th Anniversary
RSS
Contact
 |
|
First PageRank, Now A Google Ranking Update! 
By: Rene LeMerle 2008-08-08 It seems like the "ink" only just dried on us reporting Google's update to its toolbar PageRank. They're updating their rankings too - look out! This is the Google update that hurts the most. When Google does a shuffle to its SERPs (Search Engine Results Pages), you know there'll be uproar from site owners and webmasters...and it's already started. Naveet Kaushal, a regular contributor to SearchNewz, alerted me to the forum thread that has started about Google's August 2008 update, and early reports aren't good. As with all updates, there'll be winners and losers...but early feedback is that many site owners have lost some key rankings, which has instantly hurt their site traffic. The discussion over at webmasterworld is already quite lengthy, but here's some of the standout comments: "I just lost a #2 and a #6. There yesterday, gone today. The #2 still shows up in .ca .co.uk and other European data centers. Naturally these two were my top 2 traffic generators. Have a #4 that's still there, at least for the moment...." "It appears to me that Google has rolled back its index. "Very interesting, I just noticed several former page 1 ranking sites (a few that were #1 with sitelinks) get slammed...back to page 5/6."And on they go...if you really want to digest the full discussion, head over to the forum thread. While this latest update might have caused you to gain some rankings and lose others, the key lesson is that you need to keep your SEO efforts ongoing. Use the results of this update to motivate the continuation of your existing SEO program, or if you've let it lapse - kick start it again. Comments Tag: Google, PageRank, Ranking, SEO Add to  Del.icio.us |  Digg |  Reddit |  Furl Have a bookmark! -  About the Author: Rene is the marketing manager of ineedhits.com - a global search engine marketing company. He also leads the marketing for Gooruze.com - a web 2.0 style community for online and digital marketers. Rene has been in the industry since 1997 with much of that time spent helping businesses embrace the best of the internet and digital world. |
|
||||||||||||||||||||||||||||
| SearchNewz
is an iEntry, Inc. ® publication
©
All Rights Reserved. Newsletter Archive - Privacy Policy - Legal - Sitemap - Contact Us - RSS Feeds - Newsletter Signup |
