Is Google Sick Of Flash Web Sites? New Feature "Skip Intro"


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By: Andy Beal
2008-06-11

Theres long been a debate about the value of Flash, when it comes to search engine optimization. I have no problem using a small amount of Flash in any web site, its those pointless...

...Flash intro screens that bug me. Theres nothing more satisfying than clicking "skip intro."

Apparently Google agrees.

Philipp Lenssen reports on a sighting of a "Skip intro" link appearing alongside certain Google search results.

At first glance, you might think its being triggered because its the only initial link on the Flash landing page. However, upon review of the actual web page, the link text actually says "Entrez""its a French site.

This suggests that Google is algorithmically detecting homepages that are all Flash, and taking it upon themselves to help you skip the intro.

What do you think about this? Great for searchers, but taking liberties with a site owners right to display a page as he intended?

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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