Building Google Takes Many Rocket Scientists


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By: Andy Beal
2008-06-05

With the ubiquity of new "Google killers" youd think that building a search engine wasnt exactly rocket science. Well, actually, it is. So Google has signed a 40-year lease for a 1.2mil...

...square-foot campus at the NASA Ames Research Center.

It seems Google needs the space for more than just parking its 767 jet plane.


The NASA deal sets Googles initial rent for 42.2 acres of land at $3.66 million per year. Google didnt estimate how much it would cost to build the new campus, which will begin construction in 2013 and will include some housing for employees. Google expects to start the final phase of the campus in 2022.

Hows that for confidence? Google expects to be a fully functioning death star search engine for at least the next 14 years!

So, how many rocket scientists does it take to keep Google growing? Who knows, but Google will be in a prime location to recruit them.

Google hopes the location of its new offices will make it easier to draw on the brain power of NASAs rocket scientists and give it another competitive advantage over its rivals.

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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