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The Google Webmaster Help Center is an excellent resource to answer all your video sitemap related questions.

Google Video Sitemaps is an extension of the Sitemap protocol that enables you to publish and syndicate online video content and its relevant metadata to Google in order to make it searchable in the Google Video index. You can use a Video Sitemap to add descriptive information " such as a videos title, description, duration, etc. " that makes it easier for users to find a particular piece of content. When a user finds your video through Google, they will be linked to your hosted environments for the full playback.

Google Video's search algorithm is based on the the video file itself and the video metadata in the Sitemap that is associated with each feed. If provided in your Video Sitemap, your video files are downloaded in order to enhance the searchability of the video and to automatically generate a representative thumbnail image for the video if one is not provided.

Things to remember when creating a video sitemap

• A Video Sitemap should contain only URLs that refer to video content. Video content includes web pages which embed video, URLs to players for video, or the URLs of raw video content hosted on your site. If Google cannot discover video content at the URLs you provide, those records will be ignored by Googlebot.



• Each video is uniquely identified by its content URL (the location of the actual video file) or, if a content URL is not present, a player URL (a URL pointing to a player for the video).



• Each Sitemap file that you provide must have no more than 50,000 video items and must be no larger than 10MB when compressed. An individual video file or thumbnail (specified in the and tags, respectively) can be no larger than 30MB. If you have more than 50,000 videos, you can submit multiple Sitemaps and a Sitemap index file.



• Google can crawl the following video file types: .mpg, .mpeg, .mp4, .mov, .wmv, .asf, .avi, .ra, .ram, .rm, .flv. All files must be accessible via HTTP. Metafiles that require a download of the source via streaming protocols are not supported.



• The URLs included in the Sitemap must have their robots.txt file set appropriately for UserAgent "Googlebot".
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  About the Author:
  Manoj Jasra has been in the search marketing industry since 2002 with Enquiro Search Solutions. His role as the Director of Technology at Enquiro involves him developing strategic relationships with technology vendors, overseeing web analytics and designing cutting edge solutions for clients. Manoj's background in software development and experience in search marketing/web analytics gives him the ability to provide strategic consultation throughout the entire online marketing process.
  
  Manoj's blog, Web Analytics World focuses on insight in Search Marketing, Blogging, Web Analytics and Technology; it is also one of the top read web analytics blogs. You can frequently find Manoj's writing at popular marketing publications.

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