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Long Tail Search Terms
By: David Leonhardt 2007-07-12 Is bigger really better? Well, there is one advantage to having a bigger website - more long-tail search terms, which translates into more traffic. Most website owners chase after ... ..the big money search terms: top ranking for china dolls or Barbie dolls, for example. Yet the traffic form hundreds of less-searched long-tail search terms can be just as impressiveterms like china dolls red and green or doll china miniatire umbrella. As I mentioned earlier, I am recommending the use of Hittail to all my clients. Reviewing the data from one client, whose website is fairly well ranked for some competitive search terms, I can see that of the 14,059 searches that brought traffic to his website in the past 19 days, 95% are three or more words long. How do you capture long tail search term traffic? 1. Create many pages, each about a slightly different topic. For instance chnia dolls with umbrellas, china dolls with hats, china dolls with baskets, etc.Cover as many bases as possible and you can benefit from the long-tail search traffic. Comments About the Author: David Leonhardt is a Canada-based SEO and viral marketing consultant. He operates in English, French and Spanish, providing custom SEO programs for clients aiming to be top players in their niches. http://www.seo-writer.com/blog/ |
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