Fewer Links, but Better Rankings

Hi Jill,

I have better backlinks than my competitor and my site is also optimized, but why is my competitor's ranking better than mine? Our backlinks are around 90 and the competitor's backlinks are around 55. What can I do for better rankings than the competitor?

Thanks,

DS

Jill's Response

Hi DS,

It's important to note that the number of backlinks your site has is not as important as the quality of those backlinks. So basically, you'll need to have a great site that attracts other high-quality sites to link to it.