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Search Engine College Launches "Certification Pathways"

By: Andy Beal
2006-11-28

Kalena Jordan's Search Engine College has launched Certification Pathways, a series of courses that come with a certificate of accomplishment.

Link: Certification Pathways

While there's no single, industry-recognized, SEM certification, someone new to the industry can make up for a lack of experience by completing a course such as this.

As Kalena explains in the press release

"Completion of one of our Certification Pathways indicates to a potential employer a graduate's proficiency in the very latest search engine algorithms, guidelines and methodologies taught within our curriculum."

Three courses are offered, covering SEO and PPC.

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About the Author:
Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.


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