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Google AdWords Now On XM Satellite Radio 
By: Andy Beal 2006-08-02 Google and XM Satellite Radio have announced a new partnership that will see Google advertisers being able to place ads on XM's non-music channels. Link: announced  As part of the deal, Google advertisers will have a simple, automated way to reach XMs millions of subscribers nationwide and XM will have access to Googles large and small advertisers to offer relevant, targeted messages to their subscribers. After months of trials, the new platform is now in full production for dMarc advertisers. Google AdWords customers will be able to place terrestrial and satellite radio spots when the dMarc platform is integrated into AdWords targeted for fourth quarter of this year.
If the dMarc platform is indeed integrated with AdWords by the end of the year, expect to see other deals announced over the coming months. Tag: Google, XM Satellite Radio, AdWords Have a bookmark! -  About the Author: Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian. You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com. |
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