Search Engine Optimization with Blogs and Press Releases

Gone are the days of optimizing web sites through a sprinkling of keywords and submissions to the search engines. Today's savvy marketer integrates a mix of tactics to gain the credibility and authority necessary for dominant search engine rankings.

Veteran Internet Marketer, Lee Odden of TopRank Online Marketing will discuss how a combination of search engine optimization, blogging and online PR can provide a distinct advantage over traditional web site marketing methods. He'll explain the core concepts of search engine optimization as well as specific blog marketing and press release optimization tactics that any web site owner can implement.