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Google Enhances CPC To Increase Conversion & ROI
Google have announced a new tool that aims to make AdWords bidding less time consuming for advertisers. Enhanced CPC is a bidding feature that you can use with your maximum CPC ...
Directory: > Blog > Talk
Date: 2010-08-24
 
Google Reduces Cost Of Click-to-Call 30%
Early this year, Google introduced Click-to-call as a component of its location extensions offering in mobile ads. Google click-to-call allows advertisers to track online-offline searching...
Directory: > Blog > Talk
Date: 2010-08-13
 
Yahoo! Adds More Search Add-Ons To The Main Page
Yahoo! recently announced its latest stream of advancements to the result pages for celebrity and media-associated searches. Its search results for movies, TV shows, and famous people...
Directory: > Blog > Talk
Date: 2010-08-13
 
MSN And Yahoo! To Let Visitors Choose Their Ads
In an attempt to find the best possible way to deliver advertisements to internet users without annoying them, come September will see websites like MSNBC.com, Yahoo.com...
Directory: > Blog > Talk
Date: 2010-08-13
 
Using The Google Search Query Reports Properly
Ever since Google launched the Search Query Report in AdWords, advertisers have been using the data to refine and evaluate their current keyword lists, identifying any potential new keywords...
Directory: > Blog > Talk
Date: 2010-08-10
 
Google Unveils Small Change To AdWords Policy
Google has unveiled a small change to its policy for agencies that manage AdWords image-pay-per-click-advertisingcampaigns, but this little change could have a profound impact on the industry and advertisers.
Directory: > Blog > Talk
Date: 2010-08-09
 
Google Mobile Users Can Now Access Search History
Google has been one of the most successful companies in the past few years. Its success can be attributed to the sudden boom of Internet usage and the Webs increasing influence...
Directory: > Blog > Talk
Date: 2010-08-06
 
Implementing Google's Font API
Have you ever wanted to use a font on your website and werent able to simply because it wasnt a web-safe font? Perhaps you wanted a beautiful scrolling heading but knew that...
Directory: > Blog > Talk
Date: 2010-08-05
 
Google Launches Alarms
We all know Google is the biggest and may be the most powerful search engine company in the world today. The influence that Google has in terms of the way we surf the web is enormous.
Directory: > Blog > Talk
Date: 2010-08-03
 
Has Google Reached It's Peak?
An article by Fortune Magazine recently outlined why the end is near for Google and its generating quite a bit of discussion. Titled "Google: The search party is over", the articles...
Directory: > Blog > Talk
Date: 2010-08-03
 
Google Set To Replace Adwords Background Color
Google has begun releasing a new background color for their top ranked AdWords listings. A new pale purple color is replacing the yellow background we have seen over the past couple of years.
Directory: > Blog > Talk
Date: 2010-08-03
 
Does Google Have Bing Envy?
A few changes of the last couple of months have aroused our suspicions that Google wants to become more like Bing. First there was the new design for the Google results page.
Directory: > Blog > Talk
Date: 2010-07-27
 
Has Google Found A New Rival In Blekko
Taking on Google in the search market is always going to be tough, but new search engine Blekko thinks they have what it takes.
Directory: > Blog > Talk
Date: 2010-07-27
 
Google Now Able To Track Mobile Clicks
Due to the increasing popularity of mobile marketing, Google has launched a new service which allows advertisers to track their click numbers on mobile devices.
Directory: > Blog > Talk
Date: 2010-07-27
 
Is Google Copying Bing Image Search Results Layout?
If you have been paying attention to what Google has been doing as of late to improve its user experience, you might be noticing something strange. It seems that almost every time...
Directory: > Blog > Talk
Date: 2010-07-23
 
Google To Jump Start New Music Service
Google has hired well known music attorney Elizabeth Moody to negotiate with record labels, music publishers and other rights holders for a planned Google Music service.
Directory: > Blog > Talk
Date: 2010-07-22
 
Google Acquires Algos
Just saw this piece via the ever-industrious Bill Slawski: Googles Acquisition of MetaWeb & its Named Entities technology. Myself and others have noted how exact match domain...
Directory: > Blog > Talk
Date: 2010-07-22
 
New Bing Webmaster Tools Goes Live
I will cover this in greater detail later but for now, I figure it is worthwhile to provide a little info around Bings announcement today that their freshly redesigned Bing Webmaster Tools is...
Directory: > Blog > Talk
Date: 2010-07-22
 
Google Bombing Hits The Holy Vatican
Remember the good old days of Google Bombing? Back when George W Bushs bio page at the White House was ranked #1 for miserable failure? Well, this is something we havent seen...
Directory: > Blog > Talk
Date: 2010-07-20
 
Google Offers Trial of Tags Advertising
Just last week, we told you about Google's efforts to give its Place Pages more prominence in the SERPs. Now they want local business owners to try Google Places for free.
Directory: > Blog > Talk
Date: 2010-07-20
 
Google Social Network Rumors Continue To Grow
We know how much an impact Facebook has had on Google lately, especially with the news of a new Facebook search engine. Now we hear that Google might be developing...
Directory: > Blog > Talk
Date: 2010-07-13
 
Google Bans AdWords Help Pages For Cloaking
In a remarkable story which I first uncovered via Search Engine Land, Google has banned their own AdWords help pages from search results because of cloaking, a technique well known...
Directory: > Blog > Talk
Date: 2010-07-13
 
Google's Place Pages Given Prominence in SERPs
Googles Place Pages feature was given more prominence yesterday when it was given prime-position at the top of Googles search results.
Directory: > Blog > Talk
Date: 2010-07-13
 
Viewing Google Results From Other Countries
Our good friend Vittorio over at Tech Savvy Marketer has created a video tutorial on the installation and usage of the new Google Global Firefox extension we recently released.
Directory: > Blog > Talk
Date: 2010-07-12
 
The Best Of SMX Seattle And London
Having attended both SMX Advanced conferences in London and Seattle earlier this year, I thought it would be useful to share the highlights of each event and compare the differences...
Directory: > Blog > Talk
Date: 2010-07-12
 


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