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Don't Be Evil Tool To Show Google's Bias in Search Results A couple of weeks ago, Google launched Search Plus Your World, a new feature that displays social information alongside regular data in Googles search results. The goal of SPYW is to further personalise search results to deliver the most relevant data for you, which is some cases may come from your personal network.
Google Caught Buying Paid Links ... Penalizes Their Own Website. Google have penalized their own Google Chrome website after it emerged that the URL was caught up in a paid links promotion, a violation of their webmaster guidelines.
Did Google's Panda Updates Really Impact Content Farms? With Google releasing no less than 7 different Panda updates in 2011, now is the perfect time to see if these changes have made any difference to search results. New Scientist magazine recently published an article on the topic that claims search engines have won a major victory in their battle against content farms.
Why Your PageRank May Have Dropped to Zero If youve recently seen your toolbar PageRank disappear, you are not alone. SEO forums have been buzzing this week with speculation that Google finally disabled their Toolbar PageRank scores from working. The good news is that PageRank is still alive in the Toolbar, however Google have changed the lookup URL.
Bing Caught Mixing Paid Ads with Organic Search Results In a very unusual move, Bing has been caught blending paid sponsored listings with their organic search results. The change is a break in tradition for the placement of sponsored listings which are typically found to the right and above organic search results.
2011 Search Ranking Factors Released - What You Need to Know! Every couple of years a group of search marketing experts from across the globe gather together to share their opinions on the most powerful search engine ranking factors. This year we have a panel of 132 SEO experts who have shared their thoughts...
Is Google About to Launch Mobile Check In Offers? The recent launch of Google Wallet shows Google is making a serious play in the mobile space. The Google Wallet offering makes Google a part of the entire mobile purchase cycle from finding local merchants, right through to payment.
Another Google Rankings Shakeup - 'Panda Update 2.1' Google have confirmed a small update to their "Panda" ranking algorithm which was first spotted by webmasters earlier this month. There's been no confirmation on the exact nature of the update, however many users are reporting a change in search results.
Have Google Search Results Lost Quality? One of the interesting trends Ive noticed over the past week or so is the number of blog posts popping up that are critical of Googles search quality. While there doesnt seem to be a single tipping point for these posts, many people are getting frustrated at spammy search results and the large number of content farms which have started to emerge.
Did Google Release A Secret Ranking Update? Almost a month ago we wrote about a major Google indexing issue that prevented thousands of new pages from being included in Google search results. Mostly impacting blogs, the Google bug prevented new content from being indexed across a whole range of sites including our own blog and major sites like cnn.com.
How Google Failed To Index New Pages Google has suffered a major indexing issue that prevented thousands of new pages from being included in Google search results. Primarily affecting blogs, the bug prevented new content from being included in Google search results for a number of days.
Google Set To Replace Adwords Background Color Google has begun releasing a new background color for their top ranked AdWords listings. A new pale purple color is replacing the yellow background we have seen over the past couple of years.
Has Google Found A New Rival In Blekko Taking on Google in the search market is always going to be tough, but new search engine Blekko thinks they have what it takes.
Yahoo! Begins Testing Bing Powered Organic Results Yahoo has sent out an email to advertisers which confirms they will be testing Bing powered organic results on live Yahoo! traffic for the first time this month. This puts the search merger on schedule for a rollout in August which we mentioned last month.
Google Bans AdWords Help Pages For Cloaking In a remarkable story which I first uncovered via Search Engine Land, Google has banned their own AdWords help pages from search results because of cloaking, a technique well known...
China Allows Google to Continue Operations Last week we reported on the latest developments between Google and China, which saw Google remove their automatic redirect to Google.com.hk in an attempt to save their internet content licence in China. Google has now confirmed their plan has been successful, with Beijing agreeing to renew the companys licence...
Where To Turn When Google Fails With Google being the first choice for the large majority of us, where do you go when Google fails to deliver the answers you need? According to research from online ad network Chitika, almost 80% of users visit Yahoo or Ask.com, leaving Bing to claim third spot with only 16.4% of visitors.
Is Google's AdSense Revenue Share Fair? Google has finally published figures for the percentage of revenue they keep from AdSense publishers compared to the amount advertisers pay for the ad.
Bing UK Adds Local Business Listings After months and months of speculation, Bing UK have finally confirmed their procedure for getting your business listed in Bing UK local search results.
Could Google Have Some Real Competiton? Yandex, Russias most popular search engine, have announced themselves on the global stage by launching an English language search engine at www.yandex.com. According to sources at the Moscow Times, this is a move aimed at taking on Google.
How Is The Current Relationship Between Google And China? Google made international headlines earlier this year when they announced plans to leave China after an attack on the Gmail accounts of Chinese human rights activists. In response, Google decided to close their Google.cn domain and redirect users to Hong Kong servers at Google.com.hk.
Do You Care For The New Google Homepage? Last week Rene posted about Google's new homepage design, along with some of the other changes that didn't make the final cut. With millions of people worldwide using the new design...
Yahoo Continues To Criticize Google's Business Strategy Yahoo is about to launch an $85m advertising campaign which they hope will increase traffic to their home page by taking a swipe at Googles minimal homepage design. The campaign is the second time Yahoo have attacked Google in recent weeks...
Yahoo CEO Sees Trouble Headed For Google Yahoos CEO Carol Bartz has come out and criticized Googles business strategy in a recent interview with BBC news. Bartz said that Google is going to have a problem because they are only known for search when discussing Yahoos large network of sites and diversified brand image.
Google Add Editor Information On Local Business Listings Google have made a change to their local business listing editor, by displaying the recent edits made to a listing along with a profile of each user who made the changes.
Google Makes Search Algorithm Changes Daily According to spokesperson Matt Cutts, Google typically made one change per day to their search algorithm in 2009. Matt discussed the topic in response to a viewers question...
Google Adds Local Businesses To Street View Googles local business listings (now called place pages) have just been added to Google street view, giving business owners additional exposure for users exploring a specific location.
Google AdWords Now Target iPad Users
Google Explains Remarketing With Adwords Its been almost a month since Google announced their new remarketing feature in Google AdWords which is designed to target visitors who have already shown an interest in your site.
Image Support Now Added To Goggle XML Sitemaps Google have announced that they will start recgonising images within XML sitemaps which have been submitted for your website. The change will allow owners of image heavy websites...
Enhanced UI Elements for Bing Microsoft has announced a range of Bing enhancements coming this spring during a keynote at SES NY late last week. Many of these improvements are focused on UI and include a...
'Service Areas' Added to Google's Local Business Google have started rolling out changes to Google Maps that will help to improve listings for home and service based businesses. Service Areas are a new addition to...
Sponsored Icons and Hotel Price Search in Google Maps Theres a couple of interesting tests running on Google maps at the moment which include new sponsored map icons and also prices for hotel listings on Google maps.
Google.cn Domain Shut Down Google has shut down their Chinese search engine at Google.cn and is redirecting users to their Hong Kong servers at Google.com.hk in an effort to end censorship of Chinese search results. Rather than pulling out of the country entirely, Google is hoping to continue operating in China via their Hong Kong domain.
Have You Checked Your Backlinks? Like many webmasters, I use Yahoo! Site Explorer on a regular basis to check the incoming links for our websites. Last week I noticed a sharp increase...
Goodbye SearchWiki, Hello Starred Results Google has announced they are dumping their SearchWiki feature and replacing it with a new feature called Starred Results. Starred results are basically a stripped down version of SearchWiki...
New Google SERP? According to posts on webpronews and search engine land, Google has expanded testing for their new search results page, which we first discussed back in November last year.
Bing Gains Market Share as Yahoo! Loses Ground The major search stats are out for January 2010 and it further shows how the steady decline of Yahoo! is being picked up as growth by other search engines such as Bing.
Google Street View to Go Inside Shops?
Google Could Soon Be Taking Street View Indoors It may seem crazy, but Google could soon be taking Street View indoors, after a number of retailers have reported Google coming to their workplace to photograph the inside of their stores.<
Google's Surprising Superbowl Commercial Google has made history on Sunday night by running their first ever major television commercial during the 2010 Superbowl. The ad is a surprising move from Google, who has typically refused to advertise their search product in mainstream media.
Malicious Websites Attack Apple's iPad Apples new iPad has been the target of a black hat SEO campaign which aims to trick users into downloading rouge security software. Black hat SEOs have managed...
Global Search - U.S Still Tops, Japan Growing Quickly
Google Keeping You on Results Page with More Answers Google has announced a couple of new features which aim to answer users queries without ever having to click away from the Google results page.
Google Updates Local Business Place Pages
Google Threatens to Quit China after Cyber Attacks Google said last week that they are considering pulling out of China after a sophisticated attack on the Gmail accounts of Chinese human rights activists. Google have explained...
Yahoo! Reported to be Shutting Down MyBlogLog Reports have surfaced that Yahoo! is considering closing down their blog social networking service, MyBlogLog, which they acquired in 2007 for around 10 million dollars.
Google Analytics Adds New Annotation Feature Google Analytics have launched a new annotations feature which lets you bookmark major campaigns/events within your statistics for future reference. This will help to explain a spike or...
Microsoft Getting Sued Over Bing Name A small design firm is suing Microsoft over the name Bing after claims that the Bing search engine is infringing on their trademark. Bing LLC has been running since 2000...
Google Adds Page Speed Report Ahead of New Ranking Factor A few weeks ago we reported that Google may be adding page loading speed as a ranking factor in 2010. They have now taken this a step further by adding a...
Black Friday Product Search up 20% From 2008
Canada And Australia Approve Microsoft/Yahoo Deal Australian and Canadian authorities have given the all clear to the proposed Microsoft and Yahoo! search deal. Heres what the Australian Competition and Consumer Commission...
Google Readies New Ranking Factors
Bing Announces Wolfram Alpha Partnership & New SERP Features Microsoft has announced a number of enhancements to Bing, including a partnership with computational search engine, Wolfram Alpha. This will see Bing providing consumers with answers alongside the regular search results. In case you missed the initial hype, Wolfram Alpha is a new breed of search engine that...
Yahoo's Shutdown of GeoCities.com Could Impact Your Ranking In case you missed the big event, Yahoo! has officially shutdown all GeoCities.com websites. If you perform a search for site:geocities.com in Google, Yahoo, or Bing...
Google Confuses Webmasters by Updating Toolbar PageRank Just a month after removing PageRank data from webmaster tools, Google have decided to update their toolbar PageRank values, giving a conflicting message to webmasters.
Did Moving AdWords Closer to Free Increase Google's Revenue? In August, we reported on Google moving AdWords listings closer to the natural (free) results. At the time, we speculated this may have been a sneaky way to increase Googles revenue by encouraging more people to click on AdWords listings.
Google Analytics Launches 'Intelligence Engine' Google have given their Google Analytics service an upgrade with a bunch of new features including an intelligence engine. This will help website owners identify any...
Google Removed PageRank Google has dropped their PageRank values from the Crawl stats section in Google Webmaster Tools. According to Googler Susan Moskwa, Google have...
Robots.txt and Why Google Can Index It
Google's Simplified AdWords for Local Business Google has launched a stripped down form of Google AdWords which will target small business owners who dont have the skills to create and manage a regular AdWords campaign.
Google Merchant Center Product Submission
Extra Forum Posts Added to Google SERPs Google have announced a change to their search engine results page (SERP) with additional forum links being shown for certain queries.
Content Scraping Damaging Google Ranking?
Google Keyword Tool With More Options Google have announced the beta release of a new Keyword Research tool which provides advertisers with additional statistics and filtering options.
Google Maps - Place Pages Google replaced their larger information windows in Google maps for Place Pages, which offers a more detailed look at almost anything on Google maps.
Bing With 10% of Searches
AdWords Opportunities Tab Expands Earlier this week, Google announced that their new AdWords Opportunities tab would be expanded to all English language accounts over the next few days.
Google News SEO Tips Theres no doubt that Googles news service (appropriately named Google News) has been gaining popularity in recent years. With more and more...
New Ad Templates for Google AdWords The Google AdWords team has been busy over the past week announcing a number of changes via their Inside AdWords blog. Google advertisers...
Website Navigation in Google SERPs In yet another Google test, some users have noticed Googles now showing breadcrumb navigation for certain search results. Google have been busy testing...
Paid Click Share Up 44% for Bing
Product Specific AdWords Listing Google Test Googles started yet another test with their AdWords listings, by experimenting with a new layout for product specific ads.
Google AdWords Closer to Free Results?
Has Bing Crawled Your NoIndex/NoFollow Content? According to WebProNews, Microsoft has admitted a problem with Bing whereby pages marked as NoIndex or NoFollow are being accessed incorrectly.
Yahoo-MSN Deal, Thumbs Down From Google
Yahoo, Google, MSN Pass Audits Major search engines Google, Yahoo! and MSN have been commended by the Interactive Advertising Bureau (IAB) for helping to reduce click fraud.
More Prominent Search on New Yahoo Design Yahoo! has finally released their new homepage design which features a cleaner, less cluttered layout with increased prominence for their search engine.
Bing-Twitter Integration in Search Results Bing has stepped up their attack on Googles dominance by recently announcing integration with Twitter! This will allow Bing to show recent...
Google Search Results Shortcut: Local Search Its no secret that everyone wants to be on the first page of Google, but with many different ways to achieve this - whats the best solution for your business? If you deal with locally based customers from your town or city, there is a quick and easy shortcut to get listed on the first page of Google! This shortcut has to do with Googles local business listings, which are often shown...
Bing Market Share Continues to Grow The latest data from comScore is out " and its looking very positive for Bing. According to a recent press release, Microsoft has seen gains in U.S. search share during the second week of Bings debut. From the press release: The results show that Microsoft has continued to increase its position in the search market following the initial week of Bings debut. Microsoft Sites saw its...
New Interface for Google Webmaster Tools
Bing, Google, and Yahoo, Oh My In case you missed the big event, Microsoft launched their new search engine Bing.com last week. Since then, people all around the globe have been...
Google Squared: New Search Tool Google have launched a live version of their new search tool, Google Squared, which was first seen at their Searchology event last month.
Local Search Ranking Factors With local search results becoming so important for small business, a group of SEOs have come together to create a list of the top positive and...
Google Search Suggestions with Sponsored Links Google launched their search suggestions feature late last year and since then, its become a standard feature across major search engines.
Google to Allow Trademark Keyword Bidding Worldwide Google have announced plans to open up bidding on trademarked keywords to AdWords advertisers worldwide. Beginning June 4th, companies will be able to use trademarked...
Local Search Continues Rapid Growth, Up 58% Theres no denying local search has exploded in recent years. As the print yellow pages decline, more and more people are using search engines like Google to connect with businesses in their local area.
Twitter Plans to Launch Ranking Algorithm
Yahoo Web Analytics Upgrade Yahoo! have announced they are moving forward in their rollout of Web Analytics with the service being made available to all Yahoo!...
Jeeves Returns for Good in UK
SPAM Attacks Target Ford & Nissan Google Searches Google has suffered a major Blackhat SPAM attack, specifically targeting searches of Ford and Nissan parts. Security firm PandaLabs has...
Google Expands Search Results: One-line Sitelinks Last week we reported on a Google Sitelinks test which showed additional links between the page description and target URL for certain search results.
Google Local Listings Without Location Input Google has made local business listings even more important! They're now showing local search results for generic searches, even without included location.
Google Updates Blog Search Algorithm Google Blog Search has updated their ranking algorithm to reduce the number of results based on blogroll matches. This update should be especially...
Yahoo Search Marketing With New Features Yahoo! has completed a major upgrade of their search advertising solution by adding a number of new targeting options. The new targeting enhancements improve the following features: Geo-Targeting, Ad Scheduling, Demographic targeting, Content Match. Geo Targeting: Yahoo! now allows advertisers to adjust their bids based on specific locations, including bid adjustments...
Google Boosts the Coverage of Local Listings Google have expanded their local business listings on Google Maps to boost the number of clickable search results from ten to hundreds of businesses.
You Can Now Change Your AdSense Font Until now, there has been a lot of discussion about how to change your AdSense font type to better match the layout of your site. In response to this feedback...
Google Japan Caught Buying Reviews This has to be one of the more bizarre SEO stories of the year. Google have penalized one of their own sites, Google Japan, after...
Google Preferred Sites Launched Google have taken another step towards personalizing search by launching a new search feature called Preferred Sites. This lets users personalize...
Permanent Ads in Google Image Search? It appears that Google are now permanently showing AdWords Ads across Google Image Search for all users. We have reported in the past of users...
Semantic Search is Ask.com's Focus Ask.com has announced a range of improvements to their search results by focusing on improvements to their semantic search technology. Semantic search...
Google AdWords Testing Budgeting Google have been offering selected clients a new AdWords budgeting option called "Timeframe". This allows advertisers to choose a monthly budgeting...
PageRank Update on New Years Eve
Search Metrics for November Are Out
New Filtering Options for Google Image Search Google have announced a new range of filtering options on their image search functionality which should help searchers find the image they're after...
Google AdSense Controversy Late last week, Google announced the release of 'AdSense for Domains' to all US based AdSense publishers. The service basically allows the owners...
Most Popular Searches: Google, Yahoo & Ask As this year draws to a close Google, Yahoo!, and Ask.com have released their top search trends for 2008. In most cases, these trends represent the...
AskJeeves is Back!
Google AdSense: Bigger is Better? If you're an AdSense publisher looking for advice to improve your earnings, Google has a tip for you: Bigger is better. Google recommend using larger...
Google Now Uncovers Scanned Documents
Google AdWords Changes to Quality Score The Google 'Inside AdWords' blog has announced changes to how they calculate quality score and rank ads. The changes will remove the bias of ad...
Yahoo! Adds More Geo-Targeting Options Yahoo! has announced that they've opened up geo-targeting options for their paid search program to allow targeting of users at a country, city or zip code level. The changes make it easier to pinpoint local customers and also transfer campaigns across the Google and Yahoo! platforms.
Yahoo! Enhances Local Search Results Yahoo! today announced they've further enhanced their local listings by integrating Citysearch and Zagat SearchMonkey applications for all users.
Google Offers Advice On Acquiring Links Google Webmaster Central blog has a post on inbound links discussing how they can impact your Google ranking, and some suggestions to attract more links.
Google Goes Back to 2001!
Google PageRank and Yahoo! Search Update! There has been discussion across various forums this weekend about simultaneous updates taking place over at Google and Yahoo!.
Google Patent Unveils Link Penalties Patents are used by companies worldwide to protect their unique systems or ideas, but the nature of them also means that companies must...
Yahoo! Defends Google Search Deal As the October search ad partnership between Google and Yahoo! draws near, Yahoo! have become increasingly concerned about proving the deal will be beneficial for users and advertisers. The deal has come under fire in recent weeks because people concerned claim that it will...
Google Now Showing Geographic Location of Clicks Our PPC team recently alerted me to a new report Google have introduced which can provide details on which geographic locations are generating your clicks.
Improvements to Google Advertising Services! We've just released some industry leading improvements to our range of Google and Yahoo! Advertising packages. Our Easy Search Advertising range now makes it even easier for you...
Google Improves Optimizer Features Google have enhanced their website optimizer to allow advertisers to disable low performing ad variations and send the remaining traffic to higher performing ones.
Google Reveals Major Elements of their Ranking Algorithm Google have revealed some important elements of their ranking algorithm and given advice on how to improve your sites positioning in natural search results. The unusual post was made on the French 'Inside AdWords' blog, which is strange considering AdWords listings have nothing to do with natural search.
Google Updates Network: Changes for Publishers & Advertisers The Google Blog has recently announced some enhancements to the Google content network aimed to deliver more features for advertisers and better returns for publishers.
Major Yahoo! Ranking Changes: Update Confirmed Yahoo! have confirmed rumors of a ranking and algorithm update yesterday, with many users noticing changes in their search results since August 1st.
Microsoft Live Search Update, Complete With Gimmick Microsoft have launched a new homepage for their search engine, Live Search, which they claim has received positive feedback from customers in trials last month. The search engine now features...
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