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SEO Superstars, Where Are They Now? Theres been a lot of buzz lately criticizing TopSEOs, a business which purports to rate Search Engine Optimization experts, though ratings are influenced by payments. Both Aaron Wall and Edward Lewis skewered the service with pretty convincing points. The rating service and talk about it reminded me that I actually did a sort...
Should Google Maps Have A Canonical Phone Number Tag? Google Maps, local search engines, internet yellow pages and other online business directories often receive biz listing info from a great many sources and must merge it together (see my description of this in Eric Enge's interview with me).
To Follow or to NoFollow At SMX Advanced in Seattle last month, Matt Cutts made his intentions clear when he advised SEOs not to waste too much time on internal page rank sculpting using the nofollow tag and instead concentrate on spending that time on creating useful content. This threw the SEO world into a tizzy with lot of power SEOs blogging about their concerns. Danny Sullivans post on...
Google Microformats and Rich Snippets The annual Google Searchology conference held recently revealed some interesting offerings in the search marketing field. Google had introduced personalised search and universal search through the same event in previous years. Google has stated its support for rich microformats. Yahoos Search Monkey has already implemented them. But is still not clear if the search engines read them.
Microformats Hit Mainstream! Over on SEMClubhouse Ive written up a post on Why Use Microformats? which is a mild criticism of Michael Grays recent post on HCards, Microformats and Address Data...
Google Launches Audio Search Google Labs has launched an experimental audio search which allows one to search text within YouTube videos. Google Audio Indexing, its called. On the backend, Google has taken the audio tracks of YouTube videos of politicians, and automatically converted it to text for search capability.
Googledance 2008 The Googledance party was held last night at the Googleplex for SES Conference attendees, it lived up to its traditional party-on-a-grand-scale reputation for which it has become known.
Google Pushes Reading Lists of Politicians & Pundits Google announced today that theyre introducing reading lists from major politicians like Barack Obama and John McClain along with reading lists from political commentators like...
Google Photos To Compete With Flickr? The Google Operating System blog reports that Google is likely changing the name of their Picasa photo sharing service to "Google Photos". A few other features are to rollout as well...
Google Maps: User Review Snippets in Listings
Interesting Sights To See In Google Street View Be sure to check out my collection of cool sights in Street View over at Search Engine Land today. While the piece is strictly fluffy, it does cover a wide range of pictures that illustrate...
Opt Out of Google Street View?
Google Puts News On The Map
Hop On A Media Feeding Frenzy For bloggers wishing to improve their traffic, hopping onto a media feeding frenzy can give a nice burst in traffic which can translate into increases in longterm traffic.
Organic Search Marketing in 2008: Predictions If youre even the slightest bit aware of whats been going on in organic search marketing, you couldnt help but know that Google made a number of changes during 2007 which impacted the natural search marketing programs for many webmasters. So heres my little post predicting where I see the trends pointing and what we can expect in 2008 and beyond
Google Requests Help Fighting Malware This last week, I whined a bit about Google results containing many links to malware sites, due to them making use of well-known black hat tactics.
Google Improvements Fail To Halt Massive Malware Attack Various news sites are reporting that a malware attack was deployed in the last couple of days, apparently based entirely upon black hat SEO tactics. Software security company Sunbelt blogged about how the attack was generated: a network of spambots apparently added links into blog comments and forums pointing...
Google Hiding Content Behind an Image on their SERPs Tamar Weinberg at Search Engine Roundtable reports that in a Google Groups forum...
Yes, you can automate SEO - we've done it! Loren Baker at Search Engine Journal wrote a post highlighting Commerce360s stated intention to build automatic optimization software, using a lot of venture capital they raised for this purpose.
Double Your Trouble: Google Highlights Duplication Issues Maile Ohye posted a great piece on Google Webmaster Central on the effects of duplicate content as caused by common URL parameters. There is great information in that post, not least of which it validates exactly what a few of us have stated for a while: duplication should be addressed because it can water down your PageRank.
Keynote Conversation With Jim Lanzone In my presentation today at SES San Jose, I mentioned that I sometimes take photos at events and then share them with the news media - heres one of the pix that I shot of the Keynote
New Breed of People Search Engine Launches: Spock.com A little startup called Spock.com has moved into public beta today for their official public launch - previously they were only available to a handful of invite-only beta-testers.
Google Confirms New Local OneBox SERP Placement I earlier reported that Google SERPs were now showing the "OneBox" containing Google Maps listings embedded throughout the listings in the results pages, not just at the very top any more.
New Layout for Google Local Search Onebox Results Chris Sherman earlier reported that Google was to begin displaying their OneBox content for news anywhere within the search results page, not just at the top...
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