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Newsletter Archive: 2008

Yahoo! Closes Shop on Overture Keyword Suggestion Tool!
It has been a long time coming and especially with all the problems creeping up in Overture Keyword Suggestion Tool, the shut down for this tool was long overdue.

Date: 2008-06-30

Yahoo! Sends Letter to Stockholders!
After the Microsoft-Yahoo! fiasco, came the Yahoo!-Google deal and then began the chain of outgoing executives. With Yahoo! going down the slope and the stockholder's meeting just around the corner, scheduled to be held on August 1st 2008, Yahoo! CEO Jerry Yang is finally feeling the heat.

Date: 2008-06-27

At Google, 'Long URLs' Can Land You in Trouble!
It's true! According to Search Engine Roundtable now even modeling your websites on long URLs can get your sites into trouble with Google indexing.

Date: 2008-06-26

Search Engines Preferred for Product Research
Just in case anyone out there was having a crisis of faith, the Opinion Research Corporation has good news for you: search engines are still the preferred method for conducting product/service research.

Date: 2008-06-25

Is Microsoft Abandoning Search Advertising For TV?
In the fallout of the recent Google Yahoo! advertising deal, Microsoft has been left pondering whether it will ever make a dent in Google's ever growing search advertising market share.

Date: 2008-06-24

SEMPO 07 State of the Market: "Robust Growth"!
If our readers recall, I had recently posted a part of the 'SEMPO 2007 State of the Market Survey', where I mentioned, that according to the survey, the search engine marketing industry was experiencing a major shift in the Online Advertisement...

Date: 2008-06-23

Don't Crown Google... Yet
In the time since I wrote this column for Search Insider (May 15th), it appears that Google's dominance is even more complete with the Yahoo! deal.

Date: 2008-06-20

Continued Fallout from the Google/Yahoo/Microsoft Love Triangle
You might remember that we covered the landmark 'first ever Google Webmaster Central Live Chat' in March this year and it went on to be highly a successful endeavor from Google.

Date: 2008-06-19

Google Webmaster Live Chat! June 19th 2008
You might remember that we covered the landmark 'first ever Google Webmaster Central Live Chat' in March this year and it went on to be highly a successful endeavor from Google.

Date: 2008-06-18

Free Y! IndexTools
As you might already know that IndexTools, a web analytics tools that claims to offer 80% of the functionality of omniture, was acquired by Yahoo in April.

Date: 2008-06-17

Google Users Are The Biggest Online Spenders
So you've turned to search engines to acquire new customers for your online business. So the question - "Which search engine is more likely to generate online sales for your business?"

Date: 2008-06-16

Yahoo and Google Announce Agreement
A couple hours later than expected, Yahoo and Google have finally announced a non-exclusive advertising agreement.Yahoo began a small test of Google advertising in April and was quickly impressed with the results"but then they left us hanging, waiting for an announcement for nearly two months.

Date: 2008-06-13

Viewzi Search Engine: Fun Way to Discover Content
Viewzi is a new search engine that is trying to deliver a fun and interactive way to discover content online. Viewzi just launched their new type of search engine, bringing a visually-pleasing experience to the way we search for sites.

Date: 2008-06-12

Why Google Hand Editing Seems Random
Many people wonder why Google hand editing seems random or incomplete, and why some of the best channels get edited while worse stuff is left untouched.

Date: 2008-06-11

Too Much Monkeying Needed for Yahoo SearchMonkey
There's some buzz brewing about Yahoo SearchMonkey. The idea's that users can select custom search plug-ins to improve the search experience. It's a misguided approach.

Date: 2008-06-10

Google SERPs Dancing: June 2008 Update?
According to Webmasters World Google SERPs (Search Engine Result Pages) are returning fewer results for specific queries, pointing to possible Google SERPs update.

Date: 2008-06-09

Yahoo! and Havas Digital Announce Global Partnership
Yahoo! Inc. has announced that, it has partnered with Havas Digital, which is one of the world's leading interactive agencies and has agreed upon a Global Partnership.

Date: 2008-06-06

Yahoo! Launches 'Yahoo! Circular Program'
Yahoo! has announced the launch of the 'Yahoo! Circular Program' . This service will enable the advertisers to reach out to the consumers with the help of Yahoo! Smart Ads Technology powered by Content from ShopLocal.

Date: 2008-06-05

Google Website Optimizer: Pump Up your Sales
Today at the SMX Advanced conference in Seattle, Google announced the Website Workout contest to help businesses pump up their websites. Any U.S. business can enter to have a webpage optimized for free by Google's team of consultants to boost sales, sign-ups or leads.

Date: 2008-06-04

Microsoft and HP Join Hands. Live Search Toolbar Soon!
According to Microsoft, it has reached a deal with HP (Hewlett Packard) under which the latter will be installing Live Search Toolbar on all HP Consumer PCs starting in 2009. The agreement also states that the preloaded browsers in the HP PCs will be set to default for Microsoft Live Search.

Date: 2008-06-03

Google Quietly Launches 'Google Merchant Search!
According to Search Engine Land, Google has launched the Google Merchant Search, a service that allows users to compare shopping services like loans etc. There has been no fanfare about this release and till now it has maintained a very low profile.

Date: 2008-06-02

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