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[2004-08-31] Enhance Interactive Announces Paid Listings Management API
Enhance Interactive, a subsidiary of Marchex today announced the availability of its new paid listings management application program interface (API), providing its clients and business partners with much easier access to account creation and paid listings management capabilities.
[2004-08-31] Are You Cashing in On the Little Known Opportunity in Yahoo?
When it comes to search engine rankings do you have both Yahoo AND Google covered?
[2004-08-30] Profiting from Terrible Keyword Supply and Demand Ratios
One of the recent fads is to search for keywords and niches based on an R/S Ratio.
[2004-08-30] Yahoo Dumps Google
Yahoo reported on Friday that on Tuesday of last week it unloaded 2.3 million shares of it's Google Inc. stock.
[2004-08-30] The Ugly Truth about Search Engines
Do you want more search engine traffic? Are you having trouble getting it? You're not alone. You could have the most highly optimized web site possible and still fail to achieve a top ten, or for that matter, even a top 20 ranking in an engine like Google.
[2004-08-27] KDE To Develop Google-Style Desktop Search Utility
Citing a need for a search utility that performs "crawling, indexing, ranking and displaying", the developers at KDE have announced their intentions of including a desktop search utility when the newest version of KDE is released. The reason for the creation of such a utility comes from the fact that the developers of KDE believe it's easier to search for files on the Internet than it is to do so on home computers.
[2004-08-25] Search Engine Personalization: The Fallout
There has been a lot of discussion recently about search engine personalization, with search engines such as Yahoo! and Google experimenting with factoring in profile information to adjust search results based on relevance to a specific user rather than just giving the exact same results to every user who searches for the certain keywords.
[2004-08-25] Seven Gifts Your Search Engine Marketing Company Will Love
As the owner of a busy search engine marketing company, I've been in the trenches long enough to be able to predict whether a search engine optimization campaign is going to be a breeze or a struggle. When it's a struggle, it's often because the client hasn't provided us with certain crucial elements we need to do our job efficiently.
[2004-08-24] Google Faces Stiffer Competition From Portals Than Search Engines
Analysis by ACSI E-Business Sponsor ForeSee Results Says Google Faces Stiffer Competition From Portals Than Search Engines, News & Information Sites Fail to Establish Personality or Loyalty.
[2004-08-23] The Key to Finding Good Keywords
If you know anything about optimizing your website for the search engines, you know how important it is to choose the right keywords. If you fail to pick the words that you want your site to be found under, you risk untargeted traffic -- or at worst, no traffic at all.
[2004-08-23] Prime Keywords Getting Expensive
The cheap keyword prices found by search engine advertising's early adopters are disappearing, which is making the great early returns on investment harder to find.
[2004-08-23] Google Page Rank Is Dead - Or Is It?
For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google's way of measuring your pages accordingly.
[2004-08-20] Seekgeeks.com Launches New Search Engine
New search engine Seekgeeks.com provides incredible search results using the MSN, AltaVista, and DMOZ search engine databases.
[2004-08-20] RabbitLuck.com Wishes To Take On Traditional Search Engines
Rabbitluck.com's focus will be to deliver the absolute best advertising promotions and complete marketing solutions for gaming sites left out in the cold by the large search engines dropping adult and gaming listings from the directories
[2004-08-19] SEO Inc. Joins The Wide Web Consortium
SEO Inc. has a new membership in the World Wide Web Consortium, the nonprofit organization that serves as the Internet's governing body.
[2004-08-19] Not-For-Profit Search Engine AnooX Coming Soon
AnooX is a not-for-profit search engine that promises to deliver the most accurate search results. AnooX is to ensure that the Search Engine is accessible to all businesses, and not just those with deep pockets.
[2004-08-19] IAMcafe.com Searches Patent’s For Search Engines
While the search engine wars between the Internet's biggest players marches on, PatentCafe's ICO Global Patent Search stands quietly in the background as the search engine used to search, search engine technology.
[2004-08-19] Google to Lose Gmail - Yahoo Sells Domains - Ask Goes Famous
Google May Lose Gmail
It seems that Google may have to re-think the name behind their upcoming email service, as they are fourth in line at the US Patent and Trademark Office. The office takes applications on a first come first serve basis, and as a result Google may be forced to come up with a new name.
[2004-08-18] Google Reduces Price And Size Of IPO
Continuing the roller coaster-style of ride since they filed notice, Google has reduced the size and the cost of their Initial Public Offering. The search engine giant filed another amendment with the SEC that detailed the changes Google would be making.
[2004-08-18] Dogpile Web Search Toolbar Now Offers Olympics Coverage via RSS
The Olympics RSS feed covers the latest breaking news on medals, events, competitors and more and is immediately available to all users who download the Dogpile Toolbar.
[2004-08-18] SearchGuy.com Launches New Search Result Features
One of the smaller players in the search space, SearchGuy.com has added new features which allow users to view more information for each site in the search results.
[2004-08-17] 3.5 Tips To Help You Avoid Becoming The Next Search Engine Outlaw
Want to avoid being blacklisted by the search engines and banished to the sin bin never to receive a single search engine visitor ever again? Thought so. Here's some tips to help you..
[2004-08-16] Feedster Launches RSS Feed Media Program
Feedster, Inc announced the launch of its RSS feed media program. The Company's RSS search feeds will soon contain context targeted ads from Kanoodle, Inc.
[2004-08-16] Why Articles Are Not The Route To High Search Engine Rankings
If you have any interest in getting high search engine rankings for your website (and who doesn't) you've probably been sold the idea that writing and publishing your own articles will do it for you.
[2004-08-13] Sneaky (But Legal) Places To Insert Keywords For Higher Rankings
The battle for high search engine rankings rages on! The engines themselves continually make changes which makes our jobs, as Web site owners, much more difficult. But, one thing has always remained the same... Keywords.
[2004-08-12] Search Engine Marketing Professional Organization Launches Advertising Campaign
The Search Engine Marketing Professional Organization (SEMPO) today announced the launch of a major advertising campaign.
[2004-08-12] Infouno.com Launches UK Metasearch
Infouno, The UK's first dedicated metasearch service, makes it quicker and easier for people searching the UK web to find related.
[2004-08-11] Google IPO Registration To Close August 12, 2004
Yesterday Google announced the closing of bidder registration to end at 5:00 p.m. (Eastern Daylight Time) on Thursday, August 12, 2004. The auction for shares of Google's Class A common stock will commence soon thereafter. You must have a bidder ID if you intend to submit a bid in the auction for Google's Class A common stock.
[2004-08-11] Keeping it clean could give you a boost
Everyone is striving to be at the top of the pile, we all want to get a better google PR and want this to reflect in more visitors to our site. But after we have followed all the advice about keyword placement and alt tags is there anything else we can do?
[2004-08-11] Is it Worth Chasing Search Engine Rankings?
We all know that the best way of getting quality, free traffic is by achieving a first page ranking on one of the main search engines. For the past few years, Google has held the position of being the most popular and probably the best search engine there is and as such, this is the search engine that everyone wants their site listed on.
[2004-08-10] Targeted SEO: Optimizing For Search Engines Which Are More Likely To Bring You Traffic
Many Search Engine Optimization experts often target search engines such as Google and Yahoo! in general -- without looking at other alternatives. Targeting those highly-trafficked search engines is fine, but when it comes down to making a 'niche' website which already has a search engine or a directory specialized in its category, why target the giants?
[2004-08-10] Branding Versus SEO
Branding versus search engine optimization is a marketing dilemma that larger companies will need to come to grips with on the Internet. Often companies will need to decide whether to promote their own brand name as their main keyword phrase or optimize for a more generic keyword phrase.
[2004-08-10] The Link Swapping Trap
If you want to make money on the web, you must get traffic to your website. If you want to get traffic to your website, you must have a high rank in google's search results. Google ranks websites based upon the number of links that point to the site.
[2004-08-10] Google Sets Registration Deadline
Search engine giant, Google Inc., announced today that they would be closing bidder registration for its Dutch auction-style IPO in two days.
[2004-08-09] JupiterResearch Gives Forecast For Paid Search Market
JupiterResearch, division of Jupitermedia, today announced that spending on search engine marketing will nearly triple by 2009. This forecast sees the market for paid search growing 189% from $1.9 billion in 2003 to $5.5 billion in 2009.
[2004-08-06] Google’s IPO Might Be Delayed
Google, search engine giant, unfortunately might have to delay its much anticipated $3.3 billion IPO to wait on more fund managers.
[2004-08-06] FindWhat.com Announces Canadian Search With Yellow Pages Group
FindWhat.com, provider of performance-based marketing and commerce enabling services, announced today a strategic private label initiative with Yellow Pages Group.
[2004-08-05] Mark Cuban backs Search Engine IceRocket
Dallas Mavericks owner, Mark Cuban, is backing a new Internet search engine called IceRocket. It's mixing its own search technology with "metasearch" features.
[2004-08-05] Finding Keywords the will Explode Traffic
I'm number one! Yup, I'm number one for a bunch of keywords. I'll bet your site is too.
[2004-08-04] Avoid Search Engine Blacklisting
The best way to avoid being blacklisted by the search engines is to avoid using some questionable techniques that were once popular to gain high rankings. Even if your website is not blacklisted by using some of the techniques below, it may be penalized (buried in the rankings) so your traffic will suffer all the same. When a search engine blacklists a website it will throw your listing off their site and block your site from coming aboard again. This can be done by blocking the domain name, the IP address or both.
[2004-08-04] Search Engine Optimization in an eCommerce World
Before one can fully understand the importance and necessity of implementing a search engine optimization program into their marketing mix, it is important to look first at the phenomenal statistics regarding Internet use. For example:
[2004-08-04] Tips To Follow For Link Building Pt 1
Acquiring links that point to your website can be one of the more complicated aspects of optimizing a website for search engine placement. The majority of the search engines on the market, big and small, value a site that has a number of quality links pointing to it. In fact, link building can be considered one of the most important portions of SEO.
[2004-08-03] Microsoft To Make Search "Extremely Personal"
Microsoft's Bill Gates is quoted by wire services as saying yesterday, "We're going to make search extremely personal".
[2004-08-03] Blogs Used To Boost Google Page Rank of Porn Sites
An article in Wired says that porn sites are using Google's Blogger.com service to boost the page rank of their porn sites.
[2004-08-03] New Local Search Engine Tested By Yahoo!
Search Engine Giant, Yahoo!, unveiled a test version of a local search engine that can give users phone numbers, maps, ratings and reviews for a range of services.
[2004-08-03] The Wonders of Wordtracker:. . . It's More than a Hunt for Keywords - John
For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that's one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource.
[2004-08-03] Search Engine Shortcuts
As search engine use continues exponentially, there are apparent trends that searchers are employing when they perform queries. The most noticeable being that search engine users are mainly interested in results that appear on the first page of the SERPs (search engine results pages), or the "10 blue links", as they are called by Daniel Reed of Ask Jeeves.
[2004-08-03] Ask Jeeves Teams With Citysearch
Ask Jeeves and Citysearch today announced a partnership agreement. Under the agreement, Ask Jeeves, Inc. will license Citysearch's local content and business data to help power Smart Search results for local searches on Ask Jeeves.
[2004-08-03] ‘Tis the Season for Google?
Bambi Fransico is the lead reporter for CBS Marketwatch on the internet and new technologies. In a session at the Search Engine Strategies conference in San Jose focusing on the current climate for SEM company valuations, she offered some valuable insights.
[2004-08-03] Vivisimo and LookSmart Partner For Clustering Search Feed
Vivisimo, provider of clustering and meta-search software, and LookSmart, a leader in search, announced in the industry's first clustering search feed, which will dramatically improve click-through rates and increase revenue generation capabilities for Web sites.
[2004-08-03] Is Personalized Search the Future?
Personalized search is viewed as one of the directions search may head in the future, as Search Engine Watch's Danny Sullivan pointed out at the Search Engine Strategies San Jose conference.
[2004-08-03] Overture Ranks Broad Matched Ads Lower
One of the many sessions at Day 1 of the SES conference concerned targeting search engine advertising through the use of broad match. The big guns of Google and Overture were well represented, and their presentations were educational, to say the least.
[2004-08-02] Double listings at Google
Have you ever searched for something on Google and noticed that a website has a double listing - a main listing and a second listing indented - and wondered "Why?" And then wondered, "How?"
[2004-08-02] Domain Name Dilemma: Do Dashes or Underscores Goose Google Rankings More?
The debate rages. Some swear dashes in domain names send rankings soaring.
[2004-08-02] Search Engine Optimization with RSS
RSS or Rich Site Syndication is a standard thats based on XML and has been available now for quite some time.
[2004-08-02] PR Web Unveils SEO-PR
PR Web, a leader in global news and press release distribution, unveiled a new platform of advanced search engine promotion services. This new platform offers search engine marketing firms and their clients help optimizing, distributing, and tracking press releases from SEO-PR, a pioneer in optimizing news releases for news search engines.
[2004-08-02] Search Engine Marketing Professional Organization Japan Announced
The Search Engine Marketing Professional Organization (SEMPO) today announced the creation of SEMPO Japan, a non-profit organization focused on educating the Japanese market place on the rapidly expanding Search Engine Marketing (SEM) industry.
[2004-08-02] Survey: What Is America Searching For?
A new survey from the MSN and Harris Interactive reveals that these days, Internet users in the United States are quite likely to turn to a search engine in their search for themselves.
[2004-08-02] iProspect Unviels New Search Engine Bid Tool
Search Engine Marketing Firm iProspect unveiled iSEBA at the Search Engine Strategies Conference today.
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