• Weekly Infographic: SEO Mistakes To Avoid!
    [March 9, 2015] SEO is rewarding but SEO is a multi-way process. There are various mistakes committed which should be avoided ASAP to ensure that the end results are truly rewarding. When doing SEO, it is important to follow Google Webmaster Guidelines. But what are the other mistakes that need to be avoided?
  • Google Announces Crawling of Locale-Adaptive Web Pages
    [February 2, 2015] Google announced that it’s introducing new locale-aware crawl configurations for Googlebot for pages it detects may adapt their content based on the request’s language and perceived location.
  • Yahoo Discontinues Their Directory
    [January 5, 2015] Back in September, Yahoo announced that it would shut down the Yahoo Directory, its oldest service, and the one that put the company on the map to begin with. In fact, the announcement for such a major product closure was quiet at best, as it came in the middle of a blog post announcing a […]
  • Firefox’s Latest Browser Update Leads To Increase in Yahoo Searches
    [December 8, 2014] As you may know, Yahoo recently entered a five-year partnership with Mozilla to see Yahoo Search become the default search experience in Firefox. This is a big deal in search because the browser has had Google in this spot for the past decade. It gives Yahoo a chance to gain some searches it wasn’t otherwise […]
  • Advanced Mobile Usablity Stats in Google Analytics
    [November 3, 2014] Google announced the addition of a new Mobile Usability feature to Webmaster Tools, which shows you issues Google has found with your site. It includes graphs that look at issues over time, so you can see any progress you’ve made. The offering further underscore’s Google’s emphasis on the importance of the mobile experience to webmasters. […]
  • Keyword Research for Better Content & Audience Engagement: #SMX New York, 2014, Day 3!
    [October 6, 2014] SEO thought leaders and seasoned experts in this session shared amazing and top insights regarding keyword research including tried and tested methods. The speakers also shared some of their favorite tactics and tried plus tested methods. The session explored how keyword research can make all the difference to audience engagement and better content.
  • Google Pulls Plug On Authorship Support
    [September 8, 2014] Google introduced authorship support over three years ago, leading webmasters and anyone concerned with SEO to jump through a new set of hoops to make sure their faces were visible in Google search results, and hopefully even get better rankings and overall visibility in the long run. Now, Google has decided to pull the plug […]
  • Google Releases ‘Right To Be Forgotten’ Tour Schedule For 2014
    [August 4, 2014] Google has released a schedule for presentations from “experts” on the “right to be forgotten,” which will take place throughout the fall. Consider it Google’s Right to be Forgotten Tour 2014 (I hope there are t-shirts).
  • Data Protection Notices Popping Up On Webmaster Tools
    [July 7, 2014] Last week, Google started honoring “right to be forgotten” requests in search results, showing the following notice on search results pages for some name searches: Some results may have been removed under data protection law in Europe.
  • New Search Architecture Revealed For LinkedIn
    [June 9, 2014] LinkedIn just announced a new search architecture that it has already implemented, moving away from Lucene, upon which its early search engines were built, to Galene. LinkedIn’s Sriram Sankar and Asif Makhani explain, “Around a year ago, we decided to completely redesign our platform given our growth needs and our direction towards realizing the world’s […]
  • EU Court Rules That Google Must Take Requests To Delete Listings
    [May 19, 2014] Last week, the Court of Justice of the European Union ruled that Google and other search engines must take requests from people for search results to be deleted. It’s up to the search engines to determine whether or not to comply with such requests. If Google, for example, feels there is a legitimate reason for […]
  • Google States That Site Size Doesn’t Necessarily Mean Higher Page Rank
    [April 28, 2014] The latest Webmaster Help video from Google takes on a timeless subject: small sites being able to outrank big sites. It happens from time to time, but how can it be done? Do you have the resources to do it?
  • Initial Mobile Apps Updated With Google’s App Indexing
    [April 7, 2014] Last fall, Google began testing app indexing, and released guidelines for webmasters to have Google index deep links within their app. This is so users searching Google from smartphones can get to in-app content (if they have the app installed) just as they would website content. Google announced on Thursday that it has enabled over […]
  • Google Search Results On Desktop Redesigned
    [March 17, 2014] Google has been “experimenting” with a new design for its search results pages, which gets rid of the underline on links, increases the font size, and gets rid of the colored boxes around ads in favor of a more organic look (don’t worry, they’re still labeled).
  • Google to Launch New Search Results Page Layout Soon!
    [March 10, 2014] Google is exploring new ideas to make the search page layout look more simple and easily accessible to its users. As a part of the trial method, this time the search engine is introducing a myriad of changes to the search results page. No doubt, the modifications will make Google look neat and clutter-free.
  • Will Google’s Scraper Report Fix Its Problem?
    [March 3, 2014] Google has a form called the Scraper Report for people to report when they see a scraper site ranking ahead of the original content that it’s scraping.
  • Timelines Added To Bing Search Results
    [February 24, 2014] Timelines are like the cliff notes of history. They give us a succinct look into the events that shaped the lives of the people around us. Now they’re coming to Bing.
  • Expedia’s Google Penalty Called ‘Speculative’
    [February 10, 2014] It appeared last month that Expedia had been penalized by Google for its linking practices. Searchmetrics data showed a 25% drop in Google search visibility.
  • Give a Fresh Look to your Old Website to Keep it Ranking High: Matt Cutts!
    [February 3, 2014] The new website creators are always talking about beating the old, already established websites. But, Matt Cutts in the latest video is giving advice on how to protect a 14 years old site.
  • Smartphone Content Crawling Capabilities Continue To Improve For Google
    [January 27, 2014] Throughout 2013 and into 2014, Google has been making various improvements to the way it handles website content on mobile devices. That continues this week with the announcement of a new user-agent for crawling smartphone content.
  • Google Releases an Improved Top Search Queries Data: The First Webmaster Tools Update in 2014!
    [January 13, 2014] Google Webmaster Tools has received the first update of the year 2014. Cyrus Shepard (via Thomas Høgenhaven) has posted news about an exciting update that will let you see the top keywords, which fetched impressions and clicks to the top pages.
  • Infographic of the Week – Topping the Local Search Charts with Proven Digital Marketing Tactics!
    [January 6, 2014] Local is the new digital marketing trend but most of the local businesses don't have time for it. Google uses several factors to determine ranking in local scenario and today's infographic revolves around the most time & cost effective ways of improving rank for local search keywords.
  • Google Launches Tool for Easy Removal of URL on Third-Party Sites!
    [December 30, 2013] Google has launched improved URL removal tool to help users update the search results quickly. As we know that the content on the Internet gets modified or removed, the tool will make it easier for site owners to request updates on the basis of the changes of the third-party web content.
  • Infographic of the Week – The Complete List of Google’s 200 Ranking Factors is Out!
    [December 16, 2013] Understanding the ranking factors of Google has always been a complex thing for webmasters. While Google has confirmed that there are approximately 200 ranking signals, it has not listed all of them.
  • Google Brings the Power of Search Across Apps!
    [December 9, 2013] Sometimes, a simple task like choosing a movie can get complex. You will have to fetch information from several places, which are often applications. You might decide to rely on IMDb, box office stats from Wikipedia, and ratings from other movie review sites.